# #2f44fe

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#2f44fe`
- RGB: rgb(47, 68, 254)
- HSL: hsl(234, 99%, 59%)
- OKLCH: oklch(0.515 0.269 268.3)
- Relative luminance: 0.1189
- Nearest named color: C64 Blue (#003aff, Δ 3.461) — https://brandsweets.com/colors/c64-blue
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/2f44fe

## Tints & shades

- Tints (toward white): #4356fe, #5868fe, #6c7afe, #808dfe, #949ffe, #a4adff, #b8bfff, #ccd1ff, #e1e4ff, #f5f6ff
- Shades (toward black): #162dfe, #0119f4, #0117da, #0114bc, #0111a2, #010e84, #010b6b, #00084c, #000533, #000214

## Harmonies

- Complementary: #fee92f
- Analogous: #2fabfe, #822ffe
- Triadic: #fe2f44, #44fe2f
- Split-complementary: #fe822f, #abfe2f
- Tetradic: #fe2fab, #fee92f, #2ffe82

## Colors that go with #2f44fe

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #2f44fe: softer than #000 and cool enough to feel like part of the same palette. Seen in: Zoom (https://brandsweets.com/colors/brands/zoom-us), Docker (https://brandsweets.com/colors/brands/docker-com), Campus (https://brandsweets.com/palettes/friendly#campus), HP (https://brandsweets.com/colors/brands/hp-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #2f44fe — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Toyota (https://brandsweets.com/colors/brands/toyota-com), Chase (https://brandsweets.com/colors/brands/chase-com), WWE (https://brandsweets.com/colors/brands/wwe-com). — https://brandsweets.com/colors/crimson
- **Amber** #ffbf00 [pool] — Amber is paired with #2f44fe in 6 real palettes, including Walmart's brand system and Binance's brand system, as the accent. Seen in: Walmart (https://brandsweets.com/colors/brands/walmart-com), Binance (https://brandsweets.com/colors/brands/binance-com), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/amber
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #2f44fe: 12 real palettes, including Nokia's brand system and NHL's brand system, as the lead colour. Seen in: Nokia (https://brandsweets.com/colors/brands/nokia-com), NHL (https://brandsweets.com/colors/brands/nhl-com), Nivea (https://brandsweets.com/colors/brands/nivea-com), Zillow (https://brandsweets.com/colors/brands/zillow-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #2f44fe: 9 real palettes, including Roblox's brand system and Qualcomm's brand system, as the supporting colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/cornflowerblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #2f44fe: 10 real palettes, including Pixar's brand system and Chase's brand system, as the supporting colour. Seen in: Pixar (https://brandsweets.com/colors/brands/pixar-com), Chase (https://brandsweets.com/colors/brands/chase-com), Dairy Queen (https://brandsweets.com/colors/brands/dairyqueen-com), Fivetran blue (https://brandsweets.com/colors/brands/fivetran-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #2f44fe: 10 real palettes, including OnePlus's brand system and Coursera's brand system, as the supporting colour. Seen in: OnePlus (https://brandsweets.com/colors/brands/oneplus-com), Coursera (https://brandsweets.com/colors/brands/coursera-org), Unity (https://brandsweets.com/colors/brands/unity-com), HashiCorp (https://brandsweets.com/colors/brands/hashicorp-com). — https://brandsweets.com/colors/dodgerblue
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #2f44fe: 5 real palettes, including Bose's brand system and MLB's brand system, as the accent. Seen in: Bose (https://brandsweets.com/colors/brands/bose-com), MLB (https://brandsweets.com/colors/brands/mlb-com), Nissan (https://brandsweets.com/colors/brands/nissanusa-com), 3M (https://brandsweets.com/colors/brands/3m-com). — https://brandsweets.com/colors/firebrick

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.22:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #1b31fe (7.2:1)
- On black (#000000): 3.38:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #5264fe (4.61:1); AA: background → #dedede (4.62:1); AAA: text → #808dfe (7.16:1)

## Brands using this color

- **Signal** — secondary #2942ff (Δ 0.704) — https://brandsweets.com/colors/brands/signal-org

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/2f44fe-9d9cc4-df8a4e-241f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#2f44fe" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.