# #2d954e

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#2d954e`
- RGB: rgb(45, 149, 78)
- HSL: hsl(139, 54%, 38%)
- OKLCH: oklch(0.594 0.142 150)
- Relative luminance: 0.226
- Nearest named color: Eucalyptus (#329760, Δ 2.335) — https://brandsweets.com/colors/eucalyptus
- Moods: neutral
- Page: https://brandsweets.com/colors/2d954e

## Tints & shades

- Tints (toward white): #34ad5a, #3bc466, #52cb79, #6ad28b, #81d99d, #99e1b0, #b0e8c2, #c8efd4, #e0f6e7, #f7fdf9
- Shades (toward black): #298948, #247a3f, #216e39, #1c5e31, #19522b, #154725, #10371d, #0d2b16, #081b0e, #051008

## Harmonies

- Complementary: #952d74
- Analogous: #40952d, #2d9582
- Triadic: #4e2d95, #954e2d
- Split-complementary: #822d95, #952d40
- Tetradic: #2d4095, #952d74, #95822d

## Colors that go with #2d954e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #2d954e: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #2d954e — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com). — https://brandsweets.com/colors/crimson
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #2d954e — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Coinbase (https://brandsweets.com/colors/brands/coinbase), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/royalblue
- **Blue** #0000ff [pool] — 4 real palettes, including Kia's brand system and Instacart's brand system put Blue beside #2d954e, as the accent. Seen in: Kia (https://brandsweets.com/colors/brands/kia-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Spotify (https://brandsweets.com/colors/brands/spotify), Unity (https://brandsweets.com/colors/brands/unity-com). — https://brandsweets.com/colors/blue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #2d954e: 6 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Telehealth and Paramount+'s brand system put Midnight Blue beside #2d954e, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #2d954e in 10 real palettes, including Subaru's brand system and Instacart's brand system, as that palette's text colour. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Acer (https://brandsweets.com/colors/brands/acer-com), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/taupe
- **Medium Orchid** #ba55d3 [harmony: complementary] — Medium Orchid sits directly opposite #2d954e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumorchid

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.8:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #288646 (4.58:1); AA: background → #1a1a1a (4.58:1); AAA: text → #1d6233 (7.38:1)
- On black (#000000): 5.52:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #34ad5a (7.27:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/2d954e-a2beae-c059d4-1f2d2a-ebf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#2d954e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
