# #2d8078

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#2d8078`
- RGB: rgb(45, 128, 120)
- HSL: hsl(174, 48%, 34%)
- OKLCH: oklch(0.548 0.08 186.2)
- Relative luminance: 0.1735
- Nearest named color: Emerald Whispers (#2b8478, Δ 1.239) — https://brandsweets.com/colors/emerald-whispers
- Moods: neutral
- Page: https://brandsweets.com/colors/2d8078

## Tints & shades

- Tints (toward white): #35978d, #3eb1a6, #4ec1b5, #68cac0, #7fd2ca, #95dad3, #b0e3de, #c6ebe7, #e1f4f2, #f7fcfc
- Shades (toward black): #29756d, #256a63, #215e58, #1d534e, #194843, #153c38, #11312e, #0d2623, #091a19, #050f0e

## Harmonies

- Complementary: #802d35
- Analogous: #2d804e, #2d5f80
- Triadic: #782d80, #80782d
- Split-complementary: #802d5f, #804e2d
- Tetradic: #4e2d80, #802d35, #5f802d

## Colors that go with #2d8078

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #2d8078: softer than #000 and cool enough to feel like part of the same palette. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Gusto (https://brandsweets.com/colors/brands/gusto-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Asana (https://brandsweets.com/colors/brands/asana-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: complementary] — Crimson sits directly opposite #2d8078 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Redfin (https://brandsweets.com/colors/brands/redfin-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #2d8078: 5 real palettes, including Intel's brand system and Ink & Paper, as the lead colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Ink & Paper (https://brandsweets.com/palettes/minimal#ink-and-paper), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/cobalt
- **Copper** #b87333 [pool] — Designers have shipped Copper with #2d8078: 7 real palettes, including Riverbed and Wellness, as the accent. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Wellness (https://brandsweets.com/palettes/warm#wellness), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #2d8078: 11 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #2d8078: 5 real palettes, including Wendy's's brand system and Newsprint, as the supporting colour. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com), Newsprint (https://brandsweets.com/palettes/editorial#newsprint), Honda (https://brandsweets.com/colors/brands/honda-com), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/firebrick
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #2d8078 in 6 real palettes, including Mid-Century and Sapphire & Gold, as the accent. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), Open House (https://brandsweets.com/palettes/clean#open-house), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/goldenrod
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Paramount+'s brand system and Tide Pool put Midnight Blue beside #2d8078, as the supporting colour. Seen in: Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Discover (https://brandsweets.com/colors/brands/discover-com), Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.7:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #22625c (7.07:1)
- On black (#000000): 4.47:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #2e847c (4.71:1); AA: background → #fafafa (4.5:1); AAA: text → #3aa69b (7.11:1)

## Brands using this color

- **N26** — secondary #088177 (Δ 1.498) — https://brandsweets.com/colors/brands/n26-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/2d8078-a2bebe-d459a1-1f292d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#2d8078" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
