# #2d8059

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#2d8059`
- RGB: rgb(45, 128, 89)
- HSL: hsl(152, 48%, 34%)
- OKLCH: oklch(0.539 0.101 159.5)
- Relative luminance: 0.1672
- Nearest named color: Amazon (#387b54, Δ 1.516) — https://brandsweets.com/colors/amazon
- Moods: neutral
- Page: https://brandsweets.com/colors/2d8059

## Tints & shades

- Tints (toward white): #359769, #3eb17c, #4ec18b, #68ca9c, #7fd2ab, #95daba, #b0e3cb, #c6ebda, #e1f4eb, #f7fcfa
- Shades (toward black): #297552, #256a4a, #215e42, #1d533a, #194832, #153c2a, #113122, #0d261a, #091a12, #050f0b

## Harmonies

- Complementary: #802d54
- Analogous: #2d8030, #2d7e80
- Triadic: #592d80, #80592d
- Split-complementary: #802d7e, #80302d
- Tetradic: #302d80, #802d54, #7e802d

## Colors that go with #2d8059

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #2d8059: softer than #000 and cool enough to feel like part of the same palette. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), N26 (https://brandsweets.com/colors/brands/n26-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #2d8059: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Coinbase (https://brandsweets.com/colors/brands/coinbase), Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/crimson
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #2d8059 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Blue** #0000ff [pool] — 4 real palettes, including Kia's brand system and Warp's brand system put Blue beside #2d8059, as the accent. Seen in: Kia (https://brandsweets.com/colors/brands/kia-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Instacart (https://brandsweets.com/colors/brands/instacart-com), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #2d8059: 5 real palettes, including Wellness and Riverbed, as the supporting colour. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #2d8059: 7 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Paramount+'s brand system and Tide Pool put Midnight Blue beside #2d8059, as the supporting colour. Seen in: Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — 4 real palettes, including Farmers Market and Graphite put Orange beside #2d8059, as the accent. Seen in: Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Graphite (https://brandsweets.com/palettes/technical#graphite), Campus (https://brandsweets.com/palettes/friendly#campus), Olympics (https://brandsweets.com/colors/brands/olympics-com). — https://brandsweets.com/colors/orange

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.83:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #226244 (7.24:1)
- On black (#000000): 4.34:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #2e845c (4.57:1); AA: background → #f7f7f7 (4.51:1); AAA: text → #3caa76 (7.2:1)

## Brands using this color

- **BrandSweets** — success #2f7d51 (Δ 1.208) — https://brandsweets.com/colors/brands/brandsweets
- **Shopify** — primary #008060 (Δ 1.764) — https://brandsweets.com/colors/brands/shopify

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/2d8059-a2beb4-d459ce-1f2d2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#2d8059" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
