# #2d7c53

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#2d7c53`
- RGB: rgb(45, 124, 83)
- HSL: hsl(149, 47%, 33%)
- OKLCH: oklch(0.526 0.101 157.3)
- Relative luminance: 0.156
- Nearest named color: Amazon (#387b54, Δ 0.909) — https://brandsweets.com/colors/amazon
- Moods: neutral
- Page: https://brandsweets.com/colors/2d7c53

## Tints & shades

- Tints (toward white): #369664, #3eac73, #4fbf85, #65c895, #80d1a7, #96d9b6, #b0e3c9, #c7ebd8, #e1f4ea, #f8fcfa
- Shades (toward black): #29704b, #246544, #205a3c, #1c4f35, #1a4730, #163c28, #123121, #0e2519, #091a12, #050f0a

## Harmonies

- Complementary: #7c2d55
- Analogous: #2e7c2d, #2d7c7a
- Triadic: #532d7c, #7c532d
- Split-complementary: #7a2d7c, #7c2d2e
- Tetradic: #2d2e7c, #7c2d55, #7c7a2d

## Colors that go with #2d7c53

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #2d7c53: softer than #000 and cool enough to feel like part of the same palette. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #2d7c53: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Coinbase (https://brandsweets.com/colors/brands/coinbase), Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/crimson
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #2d7c53 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Xbox (https://brandsweets.com/colors/brands/xbox-com), GitHub (https://brandsweets.com/colors/brands/github). — https://brandsweets.com/colors/royalblue
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #2d7c53 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Blue** #0000ff [pool] — 4 real palettes, including Kia's brand system and Warp's brand system put Blue beside #2d7c53, as the accent. Seen in: Kia (https://brandsweets.com/colors/brands/kia-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Instacart (https://brandsweets.com/colors/brands/instacart-com), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #2d7c53: 5 real palettes, including Wellness and Clay & Linen, as the supporting colour. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #2d7c53: 7 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #2d7c53 in 4 real palettes, including Mid-Century and Fireside, as the accent. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Fireside (https://brandsweets.com/palettes/dark#fireside), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), Harvest (https://brandsweets.com/palettes/warm#harvest). — https://brandsweets.com/colors/goldenrod

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.1:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #236141 (7.35:1)
- On black (#000000): 4.12:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #2f8358 (4.51:1); AA: background → #f2f2f2 (4.55:1); AAA: text → #3da971 (7.11:1)

## Brands using this color

- **BrandSweets** — success #2f7d51 (Δ 0.505) — https://brandsweets.com/colors/brands/brandsweets

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/2d7c53-a2beb3-d459d4-1f2d2c-e9f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#2d7c53" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
