# #2d3549

A color — cool, muted, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#2d3549`
- RGB: rgb(45, 53, 73)
- HSL: hsl(223, 24%, 23%)
- OKLCH: oklch(0.331 0.037 267.5)
- Relative luminance: 0.0359
- Nearest named color: Into the Night (#1e3642, Δ 2.586) — https://brandsweets.com/colors/into-the-night
- Moods: cool, muted, dark, luxury, bold
- Page: https://brandsweets.com/colors/2d3549

## Tints & shades

- Tints (toward white): #3c4762, #4a5778, #596991, #6a7ba4, #8491b3, #9aa5c1, #b3bbd0, #c9cfde, #e3e6ee, #f9f9fb
- Shades (toward black): #293042, #252b3c, #212736, #1d222f, #1b202c, #171b26, #131720, #101219, #0c0e13, #08090d

## Harmonies

- Complementary: #49412d
- Analogous: #2d4349, #332d49
- Triadic: #492d35, #35492d
- Split-complementary: #49332d, #43492d
- Tetradic: #492d43, #49412d, #2d4933

## Colors that go with #2d3549

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Dark Olive Green** #556b2f [harmony, pool: complementary] — Dark Olive Green sits directly opposite #2d3549 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/darkolivegreen
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #2d3549 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/seagreen
- **Sienna** #a0522d [harmony, pool: split] — Sienna is a split-complement of #2d3549: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Harvest (https://brandsweets.com/palettes/warm#harvest), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/sienna
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #2d3549's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #2d3549 in 6 real palettes, including Beach Hut and McDonald's's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 14 real palettes, including Minecraft's brand system and Dunkin''s brand system put Blue beside #2d3549, as the accent. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Headspace (https://brandsweets.com/colors/brands/headspace-com), Jeep (https://brandsweets.com/colors/brands/jeep-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Rain Garden and Garden Wedding put Blush Pink beside #2d3549, as the accent. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Blush (https://brandsweets.com/palettes/light#blush), Nursery (https://brandsweets.com/palettes/light#nursery). — https://brandsweets.com/colors/blush-pink
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #2d3549: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.23:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.72:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #6475a0 (4.59:1); AA: background → #9e9e9e (4.57:1); AAA: text → #8a97b7 (7.19:1); AAA: background → #c4c4c4 (7.01:1)

## Brands using this color

- **Boeing** — primary #253746 (Δ 1.492) — https://brandsweets.com/colors/brands/boeing-com
- **Mercury** — primary #323341 (Δ 1.526) — https://brandsweets.com/colors/brands/mercury-com
- **Docker** — primary #2c333f (Δ 1.782) — https://brandsweets.com/colors/brands/docker-com
- **Audi** — primary #2c343f (Δ 1.783) — https://brandsweets.com/colors/brands/audi-com
- **Bloomberg** — secondary #2b333f (Δ 1.825) — https://brandsweets.com/colors/brands/bloomberg-com
- **Hermès** — accent #2b333f (Δ 1.825) — https://brandsweets.com/colors/brands/hermes-com
- **PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment** — secondary #2b333f (Δ 1.825) — https://brandsweets.com/colors/brands/playstation-com
- **Volkswagen** — secondary #293043 (Δ 1.935) — https://brandsweets.com/colors/brands/vw-com
- **Blizzard** — secondary #323a48 (Δ 1.968) — https://brandsweets.com/colors/brands/blizzard-com

## Curated palettes containing it

- **Tide Pool** (ocean, cool, light, clean) — #1b998b, #2d3047, #ff9b71, #f4fbf9, #1e2333 — Sea-green and slate with a coral — a literal tide pool: two cool tones, one warm creature. — tool: https://brandsweets.com/palettes/new/1b998b-2d3047-ff9b71-f4fbf9-1e2333 — collection: https://brandsweets.com/palettes/ocean
- **Harbour** (ocean, cool, muted, editorial) — #3d5a80, #98c1d9, #ee6c4d, #f7f9fb, #293241 — Steel blue and haze with a buoy orange on a pale grey — the maritime palette every port town uses for a reason. — tool: https://brandsweets.com/palettes/new/3d5a80-98c1d9-ee6c4d-f7f9fb-293241 — collection: https://brandsweets.com/palettes/ocean

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/2d3549-9ca3c4-df704e-211f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#2d3549" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.