# #2d315d

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#2d315d`
- RGB: rgb(45, 49, 93)
- HSL: hsl(235, 35%, 27%)
- OKLCH: oklch(0.333 0.077 277.4)
- Relative luminance: 0.0354
- Nearest named color: Deep Sea Base (#2c2c57, Δ 1.72) — https://brandsweets.com/colors/deep-sea-base
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/2d315d

## Tints & shades

- Tints (toward white): #383d75, #444a8d, #5057a5, #646bb4, #8085c2, #989ccd, #b0b3d9, #c8cae4, #e0e1f0, #f8f8fc
- Shades (toward black): #292d56, #24284c, #212445, #1e213e, #1b1d37, #16172d, #121426, #0f101f, #0a0b15, #07070e

## Harmonies

- Complementary: #5d592d
- Analogous: #2d495d, #412d5d
- Triadic: #5d2d31, #315d2d
- Split-complementary: #5d412d, #495d2d
- Tetradic: #5d2d49, #5d592d, #2d5d41

## Colors that go with #2d315d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Dark Olive Green** #556b2f [harmony, pool: complementary] — Dark Olive Green sits directly opposite #2d315d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/darkolivegreen
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #2d315d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Discover (https://brandsweets.com/colors/brands/discover-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #2d315d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), N26 (https://brandsweets.com/colors/brands/n26-com), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #2d315d in 4 real palettes, including Beach Hut and McDonald's's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Southwest Airlines (https://brandsweets.com/colors/brands/southwest-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 12 real palettes, including Alaska Airlines's brand system and Sketch's brand system put Blue beside #2d315d, as the accent. Seen in: Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Monzo (https://brandsweets.com/colors/brands/monzo-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Rain Garden and Blush put Blush Pink beside #2d315d, as the accent. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Nursery (https://brandsweets.com/palettes/light#nursery). — https://brandsweets.com/colors/blush-pink
- **Burlywood** #deb887 [pool] — Burlywood is paired with #2d315d in 4 real palettes, including Coastal and Polaroid, as the accent. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/burlywood
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #2d315d: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.29:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.71:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #6b71b8 (4.68:1); AA: background → #9e9e9e (4.59:1); AAA: text → #8d92c8 (7.08:1); AAA: background → #c4c4c4 (7.05:1)

## Brands using this color

- **Marvel** — secondary #223364 (Δ 1.911) — https://brandsweets.com/colors/brands/marvel-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/2d315d-9e9cc4-df8d4e-241f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#2d315d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
