# #2c6768

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#2c6768`
- RGB: rgb(44, 103, 104)
- HSL: hsl(181, 41%, 29%)
- OKLCH: oklch(0.475 0.061 196.8)
- Relative luminance: 0.1124
- Nearest named color: Aqua Obscura (#05696b, Δ 1.845) — https://brandsweets.com/colors/aqua-obscura
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/2c6768

## Tints & shades

- Tints (toward white): #368081, #41999b, #4bb2b4, #64bdbe, #7ec8c9, #93d1d2, #acdcdc, #c5e6e7, #dff1f1, #f8fcfc
- Shades (toward black): #296061, #245556, #214e4f, #1d4444, #1a3d3d, #153232, #122b2b, #0e2020, #0b1919, #060e0e

## Harmonies

- Complementary: #682d2c
- Analogous: #2c684b, #2c4968
- Triadic: #682c67, #67682c
- Split-complementary: #682c49, #684b2c
- Tetradic: #4b2c68, #682d2c, #49682c

## Colors that go with #2c6768

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #2c6768: softer than #000 and cool enough to feel like part of the same palette. Seen in: Pampers (https://brandsweets.com/colors/brands/pampers-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Canopy (https://brandsweets.com/palettes/cool#canopy), Gusto (https://brandsweets.com/colors/brands/gusto-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: complementary] — Crimson sits directly opposite #2c6768 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Redfin (https://brandsweets.com/colors/brands/redfin-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/crimson
- **Blue** #0000ff [pool] — 4 real palettes, including Warp's brand system and Rolex's brand system put Blue beside #2c6768, as the supporting colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Rolex (https://brandsweets.com/colors/brands/rolex-com), Activision (https://brandsweets.com/colors/brands/activision-com), Jeep (https://brandsweets.com/colors/brands/jeep-com). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #2c6768: 4 real palettes, including Alpine and Open House, as the supporting colour. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/cadetblue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #2c6768: 5 real palettes, including Desert Road and Clay & Linen, as the lead colour. Seen in: Desert Road (https://brandsweets.com/palettes/warm#desert-road), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Dusk (https://brandsweets.com/palettes/cool#dusk), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Dark Goldenrod** #b8860b [pool] — 4 real palettes, including Rolex's brand system and Cider put Dark Goldenrod beside #2c6768, as the supporting colour. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Cider (https://brandsweets.com/palettes/warm#cider), Puma (https://brandsweets.com/colors/brands/puma-com), Greige (https://brandsweets.com/palettes/neutral#greige). — https://brandsweets.com/colors/darkgoldenrod
- **Denim** #1560bd [pool] — Designers have shipped Denim with #2c6768: 11 real palettes, including HP's brand system and The New York Times's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), The New York Times (https://brandsweets.com/colors/brands/nytimes-com), Dutch Bros (https://brandsweets.com/colors/brands/dutchbros-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #2c6768: 4 real palettes, including Fireside and Wendy's's brand system, as the lead colour. Seen in: Fireside (https://brandsweets.com/palettes/dark#fireside), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Newsprint (https://brandsweets.com/palettes/editorial#newsprint), AT&T (https://brandsweets.com/colors/brands/att-com). — https://brandsweets.com/colors/firebrick

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.47:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #296061 (7.14:1)
- On black (#000000): 3.25:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #368081 (4.56:1); AA: background → #d9d9d9 (4.58:1); AAA: text → #45a4a5 (7.11:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/2c6768-a2babe-d45992-1f272d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#2c6768" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.