# #2b6ff7

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#2b6ff7`
- RGB: rgb(43, 111, 247)
- HSL: hsl(220, 93%, 57%)
- OKLCH: oklch(0.581 0.215 262.1)
- Relative luminance: 0.186
- Nearest named color: Bluerocratic (#1f66ff, Δ 2.63) — https://brandsweets.com/colors/bluerocratic
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/2b6ff7

## Tints & shades

- Tints (toward white): #3f7df8, #538af9, #6697f9, #7aa5fa, #93b6fb, #a6c3fc, #bad0fd, #cedefd, #e1ebfe, #f5f8ff
- Shades (toward black): #135ff6, #0851e2, #0748ca, #063fb1, #063799, #042c7b, #042362, #031a4a, #02102c, #010714

## Harmonies

- Complementary: #f7b32b
- Analogous: #2bd5f7, #4d2bf7
- Triadic: #f72b6f, #6ff72b
- Split-complementary: #f74d2b, #d5f72b
- Tetradic: #f72bd5, #f7b32b, #2bf74d

## Colors that go with #2b6ff7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #2b6ff7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Zoom (https://brandsweets.com/colors/brands/zoom-us), Disney (https://brandsweets.com/colors/brands/disney-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #2b6ff7 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Behance (https://brandsweets.com/colors/brands/behance-net), WWE (https://brandsweets.com/colors/brands/wwe-com), Toyota (https://brandsweets.com/colors/brands/toyota-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/crimson
- **Copper** #b87333 [harmony, pool: complementary] — Copper sits directly opposite #2b6ff7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/copper
- **Amber** #ffbf00 [pool] — Amber is paired with #2b6ff7 in 10 real palettes, including Walmart's brand system and NBA's brand system, as the accent. Seen in: Walmart (https://brandsweets.com/colors/brands/walmart-com), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 14 real palettes, including EA's brand system and BBC's brand system put Blue beside #2b6ff7, as the supporting colour. Seen in: EA (https://brandsweets.com/colors/brands/ea-com), BBC (https://brandsweets.com/colors/brands/bbc-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Penpot (https://brandsweets.com/colors/brands/penpot-app). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #2b6ff7: 13 real palettes, including Behance's brand system and Carrefour's brand system, as the supporting colour. Seen in: Behance (https://brandsweets.com/colors/brands/behance-net), Carrefour (https://brandsweets.com/colors/brands/carrefour-com), Nokia (https://brandsweets.com/colors/brands/nokia-com), Nivea (https://brandsweets.com/colors/brands/nivea-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #2b6ff7: 6 real palettes, including Webflow's brand system and Roblox's brand system, as the accent. Seen in: Webflow (https://brandsweets.com/colors/brands/webflow-com), Roblox (https://brandsweets.com/colors/brands/roblox-com), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #2b6ff7: 8 real palettes, including Elastic's brand system and Patreon's brand system, as the supporting colour. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Patreon (https://brandsweets.com/colors/brands/patreon-com), Calm (https://brandsweets.com/colors/brands/calm-com), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.45:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #266cf7 (4.59:1); AA: background → #080808 (4.5:1); AAA: text → #084cd4 (7.01:1)
- On black (#000000): 4.72:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #6294f9 (7.12:1)

## Brands using this color

- **Rotten Tomatoes** — secondary #326af6 (Δ 1.163) — https://brandsweets.com/colors/brands/rottentomatoes-com
- **Webflow** — primary #146cf4 (Δ 1.542) — https://brandsweets.com/colors/brands/webflow-com
- **Elastic** — accent #0d6efd (Δ 1.558) — https://brandsweets.com/colors/brands/elastic-co
- **EA** — accent #0070f3 (Δ 1.64) — https://brandsweets.com/colors/brands/ea-com
- **Vercel** — accent #0070f3 (Δ 1.64) — https://brandsweets.com/colors/brands/vercel
- **Ubisoft** — accent #006ef5 (Δ 1.658) — https://brandsweets.com/colors/brands/ubisoft-com
- **Fivetran blue** — primary #346cec (Δ 1.79) — https://brandsweets.com/colors/brands/fivetran-com
- **BBC** — secondary #0071f1 (Δ 1.796) — https://brandsweets.com/colors/brands/bbc-com
- **MongoDB** — secondary #006cfa (Δ 1.884) — https://brandsweets.com/colors/brands/mongodb-com
- **GEICO** — secondary #026df1 (Δ 1.974) — https://brandsweets.com/colors/brands/geico-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/2b6ff7-9ca5c4-df694e-211f2d-e9f0f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#2b6ff7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.