# #29ff74

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#29ff74`
- RGB: rgb(41, 255, 116)
- HSL: hsl(141, 100%, 58%)
- OKLCH: oklch(0.876 0.24 148.7)
- Relative luminance: 0.7325
- Nearest named color: springgreen (#00ff7f, Δ 1.107) — https://brandsweets.com/colors/springgreen
- Moods: vivid
- Page: https://brandsweets.com/colors/29ff74

## Tints & shades

- Tints (toward white): #3dff81, #52ff8e, #66ff9c, #7affa9, #8fffb6, #a3ffc3, #b8ffd1, #ccffde, #e0ffeb, #f5fff8
- Shades (toward black): #0fff63, #00f054, #00d64b, #00b840, #009e37, #00852e, #006624, #004d1b, #002e10, #001407

## Harmonies

- Complementary: #ff29b4
- Analogous: #49ff29, #29ffdf
- Triadic: #7429ff, #ff7429
- Split-complementary: #df29ff, #ff2949
- Tetradic: #2949ff, #ff29b4, #ffdf29

## Colors that go with #29ff74

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #29ff74 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #29ff74: 3 real palettes, including Remix's brand system and Prime Video's brand system, as the lead colour. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run), Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue
- **Hot Pink** #ff69b4 [harmony: split] — Hot Pink is a split-complement of #29ff74: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/hotpink
- **Plum** #dda0dd [harmony: split] — Plum is a split-complement of #29ff74: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/plum
- **Blue** #0000ff [pool] — Two real palettes: MongoDB's brand system and Robinhood's brand system put Blue beside #29ff74, as the accent. Seen in: MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #29ff74: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Lime Green** #32cd32 [pool] — Two real palettes: Duolingo's brand system and Monster Energy's brand system put Lime Green beside #29ff74, as the lead colour. Seen in: Duolingo (https://brandsweets.com/colors/brands/duolingo), Monster Energy (https://brandsweets.com/colors/brands/monsterenergy-com). — https://brandsweets.com/colors/limegreen
- **Red** #ff0000 [pool] — Red is paired with #29ff74 in two real palettes: Gatorade's brand system and Wise's brand system, as the supporting colour. Seen in: Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/red

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.34:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #00852e (4.78:1); AA: background → #616161 (4.62:1); AAA: text → #006624 (7.18:1); AAA: background → #454545 (7.15:1)
- On black (#000000): 15.65:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Form Builder with AI Automation** — accent #00ff84 (Δ 1.602) — https://brandsweets.com/colors/brands/typeform-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/29ff74-a2beaf-c459d4-1f2d2a-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#29ff74" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
