# #29a9ff

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#29a9ff`
- RGB: rgb(41, 169, 255)
- HSL: hsl(204, 100%, 58%)
- OKLCH: oklch(0.709 0.164 244.5)
- Relative luminance: 0.3607
- Nearest named color: Cerulean (#55aaee, Δ 3.478) — https://brandsweets.com/colors/cerulean
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/29a9ff

## Tints & shades

- Tints (toward white): #3db1ff, #52baff, #66c2ff, #7acaff, #8fd2ff, #a3daff, #b8e2ff, #ccebff, #e0f3ff, #f5fbff
- Shades (toward black): #0f9fff, #0090f0, #0081d6, #006eb8, #005f9e, #005085, #003d66, #002e4d, #001c2e, #000c14

## Harmonies

- Complementary: #ff7e29
- Analogous: #29ffea, #293eff
- Triadic: #ff29a9, #a9ff29
- Split-complementary: #ff293e, #ffea29
- Tetradic: #ea29ff, #ff7e29, #3eff29

## Colors that go with #29a9ff

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #29a9ff: softer than #000 and cool enough to feel like part of the same palette. Seen in: Blizzard (https://brandsweets.com/colors/brands/blizzard-com), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #29a9ff in 7 real palettes, including Salesforce's brand system and NBA's brand system, as the accent. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), NBA (https://brandsweets.com/colors/brands/nba-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 6 real palettes, including Unity's brand system and Warp's brand system put Blue beside #29a9ff, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Readymag (https://brandsweets.com/colors/brands/readymag-com). — https://brandsweets.com/colors/blue
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #29a9ff in 5 real palettes, including Learning App and Elastic's brand system, as the accent. Seen in: Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Playground (https://brandsweets.com/palettes/bold#playground). — https://brandsweets.com/colors/darkorange
- **Denim** #1560bd [pool] — Designers have shipped Denim with #29a9ff: 5 real palettes, including Venmo's brand system and Apple's brand system, as the accent. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Apple (https://brandsweets.com/colors/brands/apple-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Kraken's brand system and Blue Mono put Midnight Blue beside #29a9ff, as the lead colour. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Confluent (https://brandsweets.com/colors/brands/confluent-io), SoFi (https://brandsweets.com/colors/brands/sofi-com). — https://brandsweets.com/colors/midnightblue
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #29a9ff in 7 real palettes, including Figma's brand system and Cursor's brand system, as the lead colour. Seen in: Figma (https://brandsweets.com/colors/brands/figma), Cursor (https://brandsweets.com/colors/brands/cursor-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/orangered
- **Peru** #cd853f [harmony: complementary] — Peru sits directly opposite #29a9ff on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/peru

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.56:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #007acc (4.51:1); AA: background → #383838 (4.59:1); AAA: text → #005c99 (7.02:1); AAA: background → #171717 (7.01:1)
- On black (#000000): 8.21:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Blizzard** — primary #38a8ff (Δ 0.665) — https://brandsweets.com/colors/brands/blizzard-com
- **Render** — secondary #33acff (Δ 0.996) — https://brandsweets.com/colors/brands/render-com
- **Kraken** — accent #00adfe (Δ 1.281) — https://brandsweets.com/colors/brands/kraken-com
- **Remix** — primary #2dacf9 (Δ 1.353) — https://brandsweets.com/colors/brands/remix-run
- **JetBrains** — secondary #18a3fa (Δ 1.88) — https://brandsweets.com/colors/brands/jetbrains-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/29a9ff-9cafc4-df4e5a-1f222d-e9f1f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#29a9ff" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.