# #295bc7

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#295bc7`
- RGB: rgb(41, 91, 199)
- HSL: hsl(221, 66%, 47%)
- OKLCH: oklch(0.502 0.177 262.9)
- Relative luminance: 0.1208
- Nearest named color: Denim (#1560bd, Δ 2.334) — https://brandsweets.com/colors/denim
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/295bc7

## Tints & shades

- Tints (toward white): #3467d5, #4977da, #5e87de, #7396e2, #8da9e8, #a2b9ec, #b7c9f0, #ccd9f5, #e1e9f9, #f7f9fd
- Shades (toward black): #2553b6, #2149a1, #1d4290, #1a3a7f, #17326e, #122959, #0f2148, #0b1937, #070f22, #030811

## Harmonies

- Complementary: #c79529
- Analogous: #29aac7, #4629c7
- Triadic: #c7295b, #5bc729
- Split-complementary: #c74629, #aac729
- Tetradic: #c729aa, #c79529, #29c746

## Colors that go with #295bc7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #295bc7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #295bc7 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Intel (https://brandsweets.com/colors/brands/intel-com). — https://brandsweets.com/colors/seagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #295bc7 in 8 real palettes, including Warner Bros.'s brand system and Wikipedia's brand system, as the accent. Seen in: Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), NBA (https://brandsweets.com/colors/brands/nba-com), Walmart (https://brandsweets.com/colors/brands/walmart-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 15 real palettes, including Pixar's brand system and Activision's brand system put Blue beside #295bc7, as the accent. Seen in: Pixar (https://brandsweets.com/colors/brands/pixar-com), Activision (https://brandsweets.com/colors/brands/activision-com), Headspace (https://brandsweets.com/colors/brands/headspace-com), Zillow (https://brandsweets.com/colors/brands/zillow-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #295bc7: 8 real palettes, including Gopro's brand system and Coca-Cola's brand system, as the supporting colour. Seen in: Gopro (https://brandsweets.com/colors/brands/gopro-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), NBA (https://brandsweets.com/colors/brands/nba-com), Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #295bc7 in 18 real palettes, including Netflix's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Netflix (https://brandsweets.com/colors/brands/netflix), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Chase (https://brandsweets.com/colors/brands/chase-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #295bc7: 7 real palettes, including Venmo's brand system and Astro's brand system, as the supporting colour. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Astro (https://brandsweets.com/colors/brands/astro-build), Calm (https://brandsweets.com/colors/brands/calm-com), Deep Water (https://brandsweets.com/palettes/dark#deep-water). — https://brandsweets.com/colors/deepskyblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #295bc7: 7 real palettes, including Apple's brand system and Coursera's brand system, as the supporting colour. Seen in: Apple (https://brandsweets.com/colors/brands/apple-com), Coursera (https://brandsweets.com/colors/brands/coursera-org), HashiCorp (https://brandsweets.com/colors/brands/hashicorp-com), ASUS (https://brandsweets.com/colors/brands/asus-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.15:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #2553b6 (7.02:1)
- On black (#000000): 3.42:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #4170d8 (4.53:1); AA: background → #dedede (4.57:1); AAA: text → #7396e2 (7.19:1)

## Brands using this color

- **Nissan** — accent #005fcc (Δ 1.898) — https://brandsweets.com/colors/brands/nissanusa-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/295bc7-9ca4c4-df6b4e-211f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#295bc7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.