# #294746

A color — muted, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#294746`
- RGB: rgb(41, 71, 70)
- HSL: hsl(178, 27%, 22%)
- OKLCH: oklch(0.374 0.036 193)
- Relative luminance: 0.0542
- Nearest named color: Charcoal (#36454f, Δ 2.622) — https://brandsweets.com/colors/charcoal
- Moods: muted, dark, luxury, bold
- Page: https://brandsweets.com/colors/294746

## Tints & shades

- Tints (toward white): #386160, #457876, #549290, #64a6a3, #7db5b3, #97c3c2, #aed0cf, #c8dfdf, #dfecec, #f9fbfb
- Shades (toward black): #254140, #223a39, #203736, #1c3130, #182a2a, #142423, #111d1d, #0f1a1a, #0b1313, #070d0d

## Harmonies

- Complementary: #47292a
- Analogous: #294737, #293947
- Triadic: #462947, #474629
- Split-complementary: #472939, #473729
- Tetradic: #372947, #47292a, #394729

## Colors that go with #294746

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: analogous] — Teal is #294746's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Gusto (https://brandsweets.com/colors/brands/gusto-com), N26 (https://brandsweets.com/colors/brands/n26-com), Mid-Century (https://brandsweets.com/palettes/warm#mid-century). — https://brandsweets.com/colors/teal
- **Sienna** #a0522d [harmony, pool: complementary] — Sienna sits directly opposite #294746 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/sienna
- **Blue** #0000ff [pool] — 8 real palettes, including Jeep's brand system and Dunkin''s brand system put Blue beside #294746, as the accent. Seen in: Jeep (https://brandsweets.com/colors/brands/jeep-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Garden Wedding and Nursery put Blush Pink beside #294746, as the supporting colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Nursery (https://brandsweets.com/palettes/light#nursery), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #294746: 5 real palettes, including Paper & Pine and Clean Beauty, as the supporting colour. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Coastal (https://brandsweets.com/palettes/cool#coastal), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/cadetblue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #294746: 6 real palettes, including Notion's brand system and Clean Beauty. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #294746 in 10 real palettes, including Codecademy's brand system and Dunkin''s brand system, as the accent. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #294746: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.08:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.08:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #497e7d (4.56:1); AA: background → #b0b0b0 (4.65:1); AAA: text → #5da2a0 (7.14:1); AAA: background → #d9d9d9 (7.14:1)

## Brands using this color

- **Jeep** — secondary #1e4544 (Δ 1.476) — https://brandsweets.com/colors/brands/jeep-com
- **Zendesk** — accent #17494d (Δ 1.822) — https://brandsweets.com/colors/brands/zendesk-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/294746-a2bcbe-d45999-1f282d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#294746" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.