# #28eb9d

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#28eb9d`
- RGB: rgb(40, 235, 157)
- HSL: hsl(156, 83%, 54%)
- OKLCH: oklch(0.832 0.182 159.5)
- Relative luminance: 0.623
- Nearest named color: Grotesque Green (#64e986, Δ 3.263) — https://brandsweets.com/colors/grotesque-green
- Moods: vivid
- Page: https://brandsweets.com/colors/28eb9d

## Tints & shades

- Tints (toward white): #3beda6, #52efb0, #65f1b9, #7cf3c3, #8ff5cc, #a2f6d4, #b9f8df, #ccfae8, #e3fcf2, #f6fefb
- Shades (toward black): #15e592, #13cd83, #11b674, #0f9f65, #0d8756, #0a7047, #085938, #06412a, #042a1b, #02130c

## Harmonies

- Complementary: #eb2876
- Analogous: #28eb3c, #28d8eb
- Triadic: #9d28eb, #eb9d28
- Split-complementary: #eb28d8, #eb3c28
- Tetradic: #3c28eb, #eb2876, #d8eb28

## Colors that go with #28eb9d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Taupe** #483c32 [pool] — Taupe is paired with #28eb9d in 10 real palettes, including 7-Eleven's brand system and Astro's brand system, as the lead colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Astro (https://brandsweets.com/colors/brands/astro-build), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Chime (https://brandsweets.com/colors/brands/chime-com). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #28eb9d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #28eb9d: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #28eb9d in 3 real palettes, including Formula 1's brand system and Wise's brand system, as the supporting colour. Seen in: Formula 1 (https://brandsweets.com/colors/brands/formula1-com), Wise (https://brandsweets.com/colors/brands/wise-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #28eb9d: 3 real palettes, including Prime Video's brand system and Remix's brand system, as the supporting colour. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Remix (https://brandsweets.com/colors/brands/remix-run), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue
- **Mustard Yellow** #ffdb58 [pool] — 3 real palettes, including Fresh Juice and Citrus Grove put Mustard Yellow beside #28eb9d, as the supporting colour. Seen in: Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #28eb9d in 3 real palettes, including Docker's brand system and MongoDB's brand system, as the supporting colour. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Brilliant (https://brandsweets.com/colors/brands/brilliant-org). — https://brandsweets.com/colors/royalblue
- **Yellow Green** #9acd32 [harmony, pool: analogous] — Yellow Green is #28eb9d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Monster Energy (https://brandsweets.com/colors/brands/monsterenergy-com), Acer (https://brandsweets.com/colors/brands/acer-com). — https://brandsweets.com/colors/yellowgreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.56:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0d8756 (4.55:1); AA: background → #575757 (4.63:1); AAA: text → #09623e (7.43:1); AAA: background → #3b3b3b (7.18:1)
- On black (#000000): 13.46:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Prime Video** — accent #37f1a3 (Δ 1.833) — https://brandsweets.com/colors/brands/primevideo-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/28eb9d-a2beb6-d459c6-1f2d2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#28eb9d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.