# #28d1fb

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#28d1fb`
- RGB: rgb(40, 209, 251)
- HSL: hsl(192, 96%, 57%)
- OKLCH: oklch(0.798 0.139 220.3)
- Relative luminance: 0.5302
- Nearest named color: Blue Mana (#68c2f5, Δ 4.69) — https://brandsweets.com/colors/blue-mana
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/28d1fb

## Tints & shades

- Tints (toward white): #3cd5fb, #50d9fb, #64ddfc, #78e2fc, #91e7fd, #a5ecfd, #b9f0fe, #cdf4fe, #e1f9fe, #f5fdff
- Shades (toward black): #0fcbfa, #05b9e6, #04a5cd, #0491b4, #037d9b, #03647d, #025064, #023c4b, #01242d, #001014

## Harmonies

- Complementary: #fb5228
- Analogous: #28fbbb, #2867fb
- Triadic: #fb28d1, #d1fb28
- Split-complementary: #fb2867, #fbbb28
- Tetradic: #bb28fb, #fb5228, #67fb28

## Colors that go with #28d1fb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #28d1fb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Vimeo (https://brandsweets.com/colors/brands/vimeo-com), UEFA (https://brandsweets.com/colors/brands/uefa-com), Boeing (https://brandsweets.com/colors/brands/boeing-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #28d1fb in 4 real palettes, including Riot Games's brand system and Tiffany & Co.'s brand system, as the supporting colour. Seen in: Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), JBL (https://brandsweets.com/colors/brands/jbl-com). — https://brandsweets.com/colors/crimson
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #28d1fb: 4 real palettes, including Patreon's brand system and Opensea's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Figma (https://brandsweets.com/colors/brands/figma), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Telehealth and Kraken's brand system put Midnight Blue beside #28d1fb, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Kraken (https://brandsweets.com/colors/brands/kraken-com), Confluent (https://brandsweets.com/colors/brands/confluent-io), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #28d1fb in 6 real palettes, including 1password's brand system and Telehealth, as the accent. Seen in: 1password (https://brandsweets.com/colors/brands/1password-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth), NBA (https://brandsweets.com/colors/brands/nba-com), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [pool] — Designers have shipped Steel Blue with #28d1fb: 4 real palettes, including Astro's brand system and Glacier, as the lead colour. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Glacier (https://brandsweets.com/palettes/cool#glacier), Deep Water (https://brandsweets.com/palettes/dark#deep-water), Telegram (https://brandsweets.com/colors/brands/telegram-org). — https://brandsweets.com/colors/steelblue
- **Taupe** #483c32 [pool] — Taupe is paired with #28d1fb in 9 real palettes, including Boeing's brand system and Astro's brand system, as the text colour against it. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Astro (https://brandsweets.com/colors/brands/astro-build), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Cursor (https://brandsweets.com/colors/brands/cursor-com). — https://brandsweets.com/colors/taupe
- **Coral** #ff7f50 [harmony: complementary] — Coral sits directly opposite #28d1fb on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/coral

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.81:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0381a0 (4.51:1); AA: background → #4f4f4f (4.53:1); AAA: text → #026078 (7.13:1); AAA: background → #303030 (7.29:1)
- On black (#000000): 11.6:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Vimeo** — primary #14d3fb (Δ 0.629) — https://brandsweets.com/colors/brands/vimeo-com
- **Twilio** — primary #3acefa (Δ 0.903) — https://brandsweets.com/colors/brands/twilio-com
- **Twilio** — secondary #3acefa (Δ 0.903) — https://brandsweets.com/colors/brands/twilio-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/28d1fb-a2b5be-df4e77-1f242d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#28d1fb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.