# #28d0dc

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#28d0dc`
- RGB: rgb(40, 208, 220)
- HSL: hsl(184, 72%, 51%)
- OKLCH: oklch(0.784 0.127 202.6)
- Relative luminance: 0.5073
- Nearest named color: darkturquoise (#00ced1, Δ 1.848) — https://brandsweets.com/colors/darkturquoise
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/28d0dc

## Tints & shades

- Tints (toward white): #3ed5e0, #50d9e2, #65dde6, #7be2ea, #91e7ed, #a3ebf0, #b9f0f4, #cff4f7, #e0f8fa, #f6fdfe
- Shades (toward black): #21beca, #1eaeb8, #1a99a2, #17858c, #14747b, #105f65, #0d4b4f, #093639, #062527, #031112

## Harmonies

- Complementary: #dc3428
- Analogous: #28dc8e, #2876dc
- Triadic: #dc28d0, #d0dc28
- Split-complementary: #dc2876, #dc8e28
- Tetradic: #8e28dc, #dc3428, #76dc28

## Colors that go with #28d0dc

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #28d0dc: softer than #000 and cool enough to feel like part of the same palette. Seen in: UEFA (https://brandsweets.com/colors/brands/uefa-com), Vimeo (https://brandsweets.com/colors/brands/vimeo-com), Boeing (https://brandsweets.com/colors/brands/boeing-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Light Coral** #f08080 [harmony, pool: complementary] — Light Coral sits directly opposite #28d0dc on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightcoral
- **Crimson** #dc143c [pool] — Crimson is paired with #28d0dc in 4 real palettes, including Riot Games's brand system and Tiffany & Co.'s brand system, as the supporting colour. Seen in: Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Formula 1 (https://brandsweets.com/colors/brands/formula1-com). — https://brandsweets.com/colors/crimson
- **Dark Orange** #ff8c00 [harmony, pool: split] — Dark Orange is a split-complement of #28d0dc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: PayPal (https://brandsweets.com/colors/brands/paypal-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/darkorange
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #28d0dc: 4 real palettes, including Patreon's brand system and Opensea's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Figma (https://brandsweets.com/colors/brands/figma), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #28d0dc in 7 real palettes, including Docker's brand system and Telehealth, as the supporting colour. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth), 1password (https://brandsweets.com/colors/brands/1password-com), Confluent (https://brandsweets.com/colors/brands/confluent-io). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [pool] — Designers have shipped Steel Blue with #28d0dc: 4 real palettes, including Deep Water and Glacier, as the supporting colour. Seen in: Deep Water (https://brandsweets.com/palettes/dark#deep-water), Glacier (https://brandsweets.com/palettes/cool#glacier), Astro (https://brandsweets.com/colors/brands/astro-build), Telegram (https://brandsweets.com/colors/brands/telegram-org). — https://brandsweets.com/colors/steelblue
- **Taupe** #483c32 [pool] — Taupe is paired with #28d0dc in 12 real palettes, including Crayon Box and Boeing's brand system, as the text colour against it. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Boeing (https://brandsweets.com/colors/brands/boeing-com), Mint Chip (https://brandsweets.com/palettes/light#mint-chip), Raycast (https://brandsweets.com/colors/brands/raycast). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.88:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #168088 (4.69:1); AA: background → #4a4a4a (4.7:1); AAA: text → #105f65 (7.38:1); AAA: background → #303030 (7.01:1)
- On black (#000000): 11.15:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Prisma** — accent #01d7e4 (Δ 1.916) — https://brandsweets.com/colors/brands/prisma-io

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/28d0dc-a2b9be-df4e8a-1f262d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#28d0dc" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
