# #28bd64

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#28bd64`
- RGB: rgb(40, 189, 100)
- HSL: hsl(144, 65%, 45%)
- OKLCH: oklch(0.703 0.176 151.4)
- Relative luminance: 0.3777
- Nearest named color: Intoxicate (#11bb55, Δ 1.915) — https://brandsweets.com/colors/intoxicate
- Moods: vivid
- Page: https://brandsweets.com/colors/28bd64

## Tints & shades

- Tints (toward white): #2dd26f, #46d880, #5bdc8f, #70e19d, #89e6ae, #9eeabd, #b3efcb, #c8f3da, #e2f9eb, #f7fdf9
- Shades (toward black): #25ad5b, #219c52, #1d8b49, #1a7a40, #166937, #12542c, #0e4323, #0b321b, #072212, #041109

## Harmonies

- Complementary: #bd2882
- Analogous: #37bd28, #28bdae
- Triadic: #6428bd, #bd6428
- Split-complementary: #ae28bd, #bd2837
- Tetradic: #2837bd, #bd2882, #bdae28

## Colors that go with #28bd64

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #28bd64: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Docker (https://brandsweets.com/colors/brands/docker-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #28bd64 in 5 real palettes, including Brilliant's brand system and Khan Academy's brand system, as the accent. Seen in: Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #28bd64 in 10 real palettes, including Obsidian's brand system and Chime's brand system, as the text colour against it. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Chime (https://brandsweets.com/colors/brands/chime-com), Meadow (https://brandsweets.com/palettes/light#meadow), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com). — https://brandsweets.com/colors/taupe
- **Fuchsia** #ff00ff [harmony: complementary] — Fuchsia sits directly opposite #28bd64 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/fuchsia
- **Hot Pink** #ff69b4 [harmony, pool: split] — Hot Pink is a split-complement of #28bd64: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/hotpink
- **Blue** #0000ff [pool] — 3 real palettes, including Spotify's brand system and Unity's brand system put Blue beside #28bd64, as the accent. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Unity (https://brandsweets.com/colors/brands/unity-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #28bd64 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #28bd64 in 3 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.46:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #1d8747 (4.56:1); AA: background → #3b3b3b (4.56:1); AAA: text → #156535 (7.13:1); AAA: background → #1a1a1a (7.09:1)
- On black (#000000): 8.55:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Ubereats** — primary #06c167 (Δ 1.153) — https://brandsweets.com/colors/brands/ubereats-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/28bd64-a2beb0-ca59d4-1f2d2b-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#28bd64" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.