# #288165

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#288165`
- RGB: rgb(40, 129, 101)
- HSL: hsl(161, 53%, 33%)
- OKLCH: oklch(0.543 0.095 168.1)
- Relative luminance: 0.1709
- Nearest named color: Amazon (#387b54, Δ 2.522) — https://brandsweets.com/colors/amazon
- Moods: neutral
- Page: https://brandsweets.com/colors/288165

## Tints & shades

- Tints (toward white): #309c7a, #37b38c, #48c79e, #5fceab, #7ad6b9, #92ddc5, #ade6d4, #c4ede0, #e0f5ef, #f7fdfb
- Shades (toward black): #24755b, #206952, #1d5e49, #195240, #174a3a, #133e31, #103328, #0c271e, #081b15, #05100c

## Harmonies

- Complementary: #812844
- Analogous: #288138, #287081
- Triadic: #652881, #816528
- Split-complementary: #812870, #813828
- Tetradic: #382881, #812844, #708128

## Colors that go with #288165

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #288165: softer than #000 and cool enough to feel like part of the same palette. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #288165: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Coinbase (https://brandsweets.com/colors/brands/coinbase), Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/crimson
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #288165 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Blue** #0000ff [pool] — 4 real palettes, including Kia's brand system and Warp's brand system put Blue beside #288165, as the accent. Seen in: Kia (https://brandsweets.com/colors/brands/kia-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Instacart (https://brandsweets.com/colors/brands/instacart-com), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #288165: 5 real palettes, including Wellness and Riverbed, as the supporting colour. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #288165: 7 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Paramount+'s brand system and Tide Pool put Midnight Blue beside #288165, as the supporting colour. Seen in: Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #288165 in 6 real palettes, including Subaru's brand system and Coinbase's brand system, as the supporting colour. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Xbox (https://brandsweets.com/colors/brands/xbox-com), Slate Workspace (https://brandsweets.com/palettes/minimal#slate-workspace). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.75:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #1e624c (7.22:1)
- On black (#000000): 4.42:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #298568 (4.65:1); AA: background → #fafafa (4.55:1); AAA: text → #34a883 (7.07:1)

## Brands using this color

- **Shopify** — primary #008060 (Δ 1.721) — https://brandsweets.com/colors/brands/shopify

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/288165-a2beb8-d459bb-1f2c2d-e9f1eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#288165" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.