# #287763

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#287763`
- RGB: rgb(40, 119, 99)
- HSL: hsl(165, 50%, 31%)
- OKLCH: oklch(0.515 0.083 173)
- Relative luminance: 0.1455
- Nearest named color: Green Sleeves (#39766c, Δ 2.157) — https://brandsweets.com/colors/green-sleeves
- Moods: neutral
- Page: https://brandsweets.com/colors/287763

## Tints & shades

- Tints (toward white): #309179, #38a88c, #44c1a1, #5ec9af, #79d2bc, #90dac8, #abe3d5, #c6ece2, #ddf4ee, #f7fcfb
- Shades (toward black): #246b59, #216353, #1d5849, #1a4d40, #174539, #133930, #0f2e26, #0b221d, #091b16, #050f0d

## Harmonies

- Complementary: #77283b
- Analogous: #28773b, #286377
- Triadic: #632877, #776328
- Split-complementary: #772863, #773b28
- Tetradic: #3b2877, #77283b, #637728

## Colors that go with #287763

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #287763: softer than #000 and cool enough to feel like part of the same palette. Seen in: Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Gusto (https://brandsweets.com/colors/brands/gusto-com), N26 (https://brandsweets.com/colors/brands/n26-com), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #287763: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/crimson
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #287763 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Copper** #b87333 [pool] — Designers have shipped Copper with #287763: 4 real palettes, including Riverbed and Clay & Linen, as the accent. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Wellness (https://brandsweets.com/palettes/warm#wellness), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #287763: 10 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #287763 in 4 real palettes, including Mid-Century and Sapphire & Gold, as the accent. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), Fireside (https://brandsweets.com/palettes/dark#fireside), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/goldenrod
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #287763 in 4 real palettes, including Undergrowth and Indigo SaaS, as the lead colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/mediumseagreen
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Paramount+'s brand system and Lufthansa's brand system put Midnight Blue beside #287763, as the supporting colour. Seen in: Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), Open House (https://brandsweets.com/palettes/clean#open-house), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.37:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #216353 (7.06:1)
- On black (#000000): 3.91:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #2b826c (4.51:1); AA: background → #ebebeb (4.51:1); AAA: text → #38a88c (7.15:1)

## Brands using this color

- **Stanley** — secondary #22725f (Δ 1.67) — https://brandsweets.com/colors/brands/stanley1913-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/287763-a2beba-d459b3-1f2b2d-e9f1eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#287763" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
