# #28002d

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#28002d`
- RGB: rgb(40, 0, 45)
- HSL: hsl(293, 100%, 9%)
- OKLCH: oklch(0.198 0.094 323.3)
- Relative luminance: 0.0064
- Nearest named color: Coal Mine (#220033, Δ 2.108) — https://brandsweets.com/colors/coal-mine
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/28002d

## Tints & shades

- Tints (toward white): #51005c, #7a008a, #a200b8, #cb00e6, #e414ff, #e83dff, #ee6bff, #f399ff, #f8c7ff, #fef5ff
- Shades (toward black): #29002e, #240029, #240029, #200024, #200024, #1b001f, #1b001f, #170019, #170019, #120014

## Harmonies

- Complementary: #052e00
- Analogous: #12002e, #2e001c
- Triadic: #2e2900, #002e29
- Split-complementary: #1c2e00, #002e12
- Tetradic: #2e1200, #052e00, #001c2e

## Colors that go with #28002d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue Violet** #8a2be2 [harmony, pool: analogous] — Blue Violet is #28002d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #28002d: softer than #000 and cool enough to feel like part of the same palette. Seen in: PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com), Asana (https://brandsweets.com/colors/brands/asana-com), Vimeo (https://brandsweets.com/colors/brands/vimeo-com), Audi (https://brandsweets.com/colors/brands/audi-com). — https://brandsweets.com/colors/charcoal
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #28002d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Clinic (https://brandsweets.com/palettes/clean#clinic), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/teal
- **Forest Green** #228b22 [harmony, pool: complementary] — Forest Green sits directly opposite #28002d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Acer (https://brandsweets.com/colors/brands/acer-com), Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/forestgreen
- **Amber** #ffbf00 [pool] — Amber is paired with #28002d in 16 real palettes, including Blueprint and Southwest Airlines's brand system, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Southwest Airlines (https://brandsweets.com/colors/brands/southwest-com), Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 18 real palettes, including Penpot's brand system and Warp's brand system put Blue beside #28002d, as the supporting colour. Seen in: Penpot (https://brandsweets.com/colors/brands/penpot-app), Warp (https://brandsweets.com/colors/brands/warp-dev), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com), Sketch (https://brandsweets.com/colors/brands/sketch-com). — https://brandsweets.com/colors/blue
- **Brown** #a52a2a [pool] — 4 real palettes, including Garnet and Velvet put Brown beside #28002d, as the lead colour. Seen in: Garnet (https://brandsweets.com/palettes/warm#garnet), Velvet (https://brandsweets.com/palettes/luxury#velvet), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/brown
- **Burgundy** #800020 [pool] — 4 real palettes, including Qatar Airways's brand system and Candlelight put Burgundy beside #28002d, as the accent. Seen in: Qatar Airways (https://brandsweets.com/colors/brands/qatarairways-com), Candlelight (https://brandsweets.com/palettes/warm#candlelight), Mailchimp (https://brandsweets.com/colors/brands/mailchimp-com), Rare Beauty (https://brandsweets.com/colors/brands/rarebeauty-com). — https://brandsweets.com/colors/burgundy

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 18.62:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.13:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #cb00e6 (4.68:1); AA: background → #7d7d7d (4.52:1); AAA: text → #ea4dff (7:1); AAA: background → #a1a1a1 (7.2:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/28002d-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#28002d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.