# #278277

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#278277`
- RGB: rgb(39, 130, 119)
- HSL: hsl(173, 54%, 33%)
- OKLCH: oklch(0.551 0.085 183.5)
- Relative luminance: 0.1773
- Nearest named color: Emerald Whispers (#2b8478, Δ 0.69) — https://brandsweets.com/colors/emerald-whispers
- Moods: neutral
- Page: https://brandsweets.com/colors/278277

## Tints & shades

- Tints (toward white): #2f9d90, #36b5a6, #46c8b9, #5ecfc2, #79d7cc, #91ded5, #ade6e0, #c4ede9, #e0f6f3, #f7fdfc
- Shades (toward black): #23766c, #206a61, #1c5e57, #19524c, #164b45, #133f3a, #0f332f, #0c2724, #081b19, #05100e

## Harmonies

- Complementary: #822731
- Analogous: #27824a, #275f82
- Triadic: #772782, #827727
- Split-complementary: #82275f, #824a27
- Tetradic: #4a2782, #822731, #5f8227

## Colors that go with #278277

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #278277: softer than #000 and cool enough to feel like part of the same palette. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Gusto (https://brandsweets.com/colors/brands/gusto-com), Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/charcoal
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #278277 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #278277: 5 real palettes, including Intel's brand system and Ink & Paper, as the lead colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Ink & Paper (https://brandsweets.com/palettes/minimal#ink-and-paper), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/cobalt
- **Copper** #b87333 [pool] — Designers have shipped Copper with #278277: 6 real palettes, including Riverbed and Wellness, as the accent. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Wellness (https://brandsweets.com/palettes/warm#wellness), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #278277 in 8 real palettes, including Redfin's brand system and Gemstone, as the lead colour. Seen in: Redfin (https://brandsweets.com/colors/brands/redfin-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #278277: 11 real palettes, including Peacock and Intel's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #278277: 5 real palettes, including Wendy's's brand system and Newsprint, as the supporting colour. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com), Newsprint (https://brandsweets.com/palettes/editorial#newsprint), Honda (https://brandsweets.com/colors/brands/honda-com), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/firebrick
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #278277 in 5 real palettes, including Mid-Century and Sapphire & Gold, as the accent. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), Open House (https://brandsweets.com/palettes/clean#open-house), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/goldenrod

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.62:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #1d625a (7.13:1)
- On black (#000000): 4.55:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #32a99b (7.28:1)

## Brands using this color

- **N26** — secondary #088177 (Δ 1.205) — https://brandsweets.com/colors/brands/n26-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/278277-a2bebe-d459a3-1f292d-e9f1ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#278277" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.