# #2760fc

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#2760fc`
- RGB: rgb(39, 96, 252)
- HSL: hsl(224, 97%, 57%)
- OKLCH: oklch(0.556 0.239 264.3)
- Relative luminance: 0.1583
- Nearest named color: Bluerocratic (#1f66ff, Δ 1.359) — https://brandsweets.com/colors/bluerocratic
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/2760fc

## Tints & shades

- Tints (toward white): #3b6ffc, #4f7dfc, #638cfd, #779bfd, #90aefd, #a5bcfe, #b9cbfe, #cddafe, #e1e9ff, #f5f8ff
- Shades (toward black): #0e4dfb, #0440e7, #0339ce, #0332b5, #022b9c, #02237e, #021c64, #01154b, #010d2d, #000614

## Harmonies

- Complementary: #fcc327
- Analogous: #27cafc, #5927fc
- Triadic: #fc2760, #60fc27
- Split-complementary: #fc5927, #cafc27
- Tetradic: #fc27ca, #fcc327, #27fc59

## Colors that go with #2760fc

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #2760fc: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Zoom (https://brandsweets.com/colors/brands/zoom-us), Campus (https://brandsweets.com/palettes/friendly#campus), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #2760fc — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Toyota (https://brandsweets.com/colors/brands/toyota-com), WWE (https://brandsweets.com/colors/brands/wwe-com), Behance (https://brandsweets.com/colors/brands/behance-net), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/crimson
- **Amber** #ffbf00 [pool] — Amber is paired with #2760fc in 7 real palettes, including Walmart's brand system and NBA's brand system, as the accent. Seen in: Walmart (https://brandsweets.com/colors/brands/walmart-com), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 10 real palettes, including Dropbox's brand system and Headspace's brand system put Blue beside #2760fc, as the accent. Seen in: Dropbox (https://brandsweets.com/colors/brands/dropbox-com), Headspace (https://brandsweets.com/colors/brands/headspace-com), Signal (https://brandsweets.com/colors/brands/signal-org), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #2760fc: 11 real palettes, including Nivea's brand system and Behance's brand system, as the lead colour. Seen in: Nivea (https://brandsweets.com/colors/brands/nivea-com), Behance (https://brandsweets.com/colors/brands/behance-net), Nokia (https://brandsweets.com/colors/brands/nokia-com), NHL (https://brandsweets.com/colors/brands/nhl-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #2760fc: 7 real palettes, including Roblox's brand system and Webflow's brand system, as the supporting colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #2760fc: 6 real palettes, including Elastic's brand system and Calm's brand system, as the supporting colour. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Calm (https://brandsweets.com/colors/brands/calm-com), Patreon (https://brandsweets.com/colors/brands/patreon-com), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/deepskyblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #2760fc: 7 real palettes, including OnePlus's brand system and ASUS's brand system, as the supporting colour. Seen in: OnePlus (https://brandsweets.com/colors/brands/oneplus-com), ASUS (https://brandsweets.com/colors/brands/asus-com), PostHog (https://brandsweets.com/colors/brands/posthog-com), HashiCorp (https://brandsweets.com/colors/brands/hashicorp-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.04:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #0442ec (7.01:1)
- On black (#000000): 4.17:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #366bfc (4.67:1); AA: background → #f2f2f2 (4.5:1); AAA: text → #6d94fd (7.3:1)

## Brands using this color

- **Docker** — secondary #2560ff (Δ 0.461) — https://brandsweets.com/colors/brands/docker-com
- **OnePlus** — accent #2660f5 (Δ 1.065) — https://brandsweets.com/colors/brands/oneplus-com
- **IBM** — secondary #0f62fe (Δ 1.067) — https://brandsweets.com/colors/brands/ibm-com
- **Toyota** — accent #145fff (Δ 1.082) — https://brandsweets.com/colors/brands/toyota-com
- **Roblox** — primary #345cfc (Δ 1.101) — https://brandsweets.com/colors/brands/roblox-com
- **Nivea** — secondary #0f60ff (Δ 1.148) — https://brandsweets.com/colors/brands/nivea-com
- **Cisco** — secondary #0a60ff (Δ 1.264) — https://brandsweets.com/colors/brands/cisco-com
- **IBM** — accent #0062fe (Δ 1.374) — https://brandsweets.com/colors/brands/ibm-com
- **Dropbox** — secondary #0061fe (Δ 1.392) — https://brandsweets.com/colors/brands/dropbox-com
- **Dropbox** — primary #0061ff (Δ 1.42) — https://brandsweets.com/colors/brands/dropbox-com
- **Spectrum** — accent #005eff (Δ 1.656) — https://brandsweets.com/colors/brands/spectrum-com
- **WWE** — accent #0166ff (Δ 1.659) — https://brandsweets.com/colors/brands/wwe-com
- **Zoom** — primary #0b5cff (Δ 1.707) — https://brandsweets.com/colors/brands/zoom-us
- **Zoom** — secondary #0b5cff (Δ 1.707) — https://brandsweets.com/colors/brands/zoom-us
- **Behance** — primary #1769ff (Δ 1.995) — https://brandsweets.com/colors/brands/behance-net

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/2760fc-9ca2c4-df724e-221f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#2760fc" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
