# #272f35

A color — cool, muted, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#272f35`
- RGB: rgb(39, 47, 53)
- HSL: hsl(206, 15%, 18%)
- OKLCH: oklch(0.3 0.016 240.5)
- Relative luminance: 0.0272
- Nearest named color: Nightmare Fuel (#293135, Δ 0.801) — https://brandsweets.com/colors/nightmare-fuel
- Moods: cool, muted, dark, luxury, bold
- Page: https://brandsweets.com/colors/272f35

## Tints & shades

- Tints (toward white): #38444c, #4a5864, #5b6d7b, #6c8293, #8496a4, #9baab5, #b3bec7, #cad2d8, #e2e6e9, #f9fafb
- Shades (toward black): #252c32, #21272c, #1e2429, #1a1f23, #181d20, #161a1d, #111517, #0f1215, #0b0d0f, #090a0c

## Harmonies

- Complementary: #352d27
- Analogous: #273534, #272835
- Triadic: #35272f, #2f3527
- Split-complementary: #352728, #353427
- Tetradic: #342735, #352d27, #283527

## Colors that go with #272f35

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Amber** #ffbf00 [pool] — Amber is paired with #272f35 in 11 real palettes, including McDonald's's brand system and Beach Hut, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 18 real palettes, including Headspace's brand system and Minecraft's brand system put Blue beside #272f35, as the accent. Seen in: Headspace (https://brandsweets.com/colors/brands/headspace-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Readymag (https://brandsweets.com/colors/brands/readymag-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 6 real palettes, including Rain Garden and Blush put Blush Pink beside #272f35, as the accent. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/blush-pink
- **Burlywood** #deb887 [pool] — Burlywood is paired with #272f35 in 5 real palettes, including Polaroid and Coastal, as the accent. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Coastal (https://brandsweets.com/palettes/cool#coastal), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/burlywood
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #272f35: 10 real palettes, including Clean Beauty and Coastal, as the lead colour. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Coastal (https://brandsweets.com/palettes/cool#coastal), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 8 real palettes, including Darkroom and Forest Floor put Champagne beside #272f35, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Allbirds (https://brandsweets.com/colors/brands/allbirds-com), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Chocolate** #d2691e [pool] — Chocolate shows up next to #272f35 in 4 real palettes, including Homestead and Wellness, as the accent. Seen in: Homestead (https://brandsweets.com/palettes/warm#homestead), Wellness (https://brandsweets.com/palettes/warm#wellness), Postman (https://brandsweets.com/colors/brands/postman-com), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market). — https://brandsweets.com/colors/chocolate
- **White Smoke** #f5f5f5 [role] — White Smoke is the near-white surface #272f35 was made for — maximum legibility with no colour cast to argue with. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 13.6:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.54:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #647887 (4.58:1); AA: background → #969696 (4.6:1); AAA: text → #8799a6 (7.14:1); AAA: background → #bababa (7.01:1)

## Brands using this color

- **Rotten Tomatoes** — primary #2a2c32 (Δ 1.046) — https://brandsweets.com/colors/brands/rottentomatoes-com
- **Vimeo** — secondary #23313b (Δ 1.163) — https://brandsweets.com/colors/brands/vimeo-com
- **Raycast** — text #2f3031 (Δ 1.577) — https://brandsweets.com/colors/brands/raycast
- **Astro** — text #2c2c2c (Δ 1.703) — https://brandsweets.com/colors/brands/astro-build
- **Amazon** — secondary #232f3e (Δ 1.724) — https://brandsweets.com/colors/brands/amazon-com
- **Loom** — text #292a2e (Δ 1.777) — https://brandsweets.com/colors/brands/loom-com
- **Headspace** — text #2d2c2b (Δ 1.891) — https://brandsweets.com/colors/brands/headspace-com
- **Asana** — primary #273240 (Δ 1.982) — https://brandsweets.com/colors/brands/asana-com

## Curated palettes containing it

- **Sorbet** (pastel, light, friendly) — #ffb4a2, #ffd6a5, #bde0fe, #ffffff, #2f2a33 — Peach, apricot and baby blue on white — a soft consumer-app palette that still gets AA text from a single dark ink. — tool: https://brandsweets.com/palettes/new/ffb4a2-ffd6a5-bde0fe-ffffff-2f2a33 — collection: https://brandsweets.com/palettes/pastel
- **Typewriter** (vintage, monochrome, editorial, minimal) — #2b2b2b, #8a8480, #a33a2f, #f4efe6 — Ink-black and ribbon-red on manila — the correspondence palette; all the vintage comes from the paper colour. — tool: https://brandsweets.com/palettes/new/2b2b2b-8a8480-a33a2f-f4efe6 — collection: https://brandsweets.com/palettes/vintage
- **Still Water** (calm, cool, muted, light) — #5b8a9a, #a9c4cc, #e3d5b8, #f5f8f9, #1e2f36 — Dusty teal and mist with a sand accent — low chroma, low contrast between colours, high contrast for text: the recipe for calm. — tool: https://brandsweets.com/palettes/new/5b8a9a-a9c4cc-e3d5b8-f5f8f9-1e2f36 — collection: https://brandsweets.com/palettes/calm
- **Dusty Blue** (wedding, cool, muted, calm) — #6f8faf, #b9c7d6, #d6b39c, #f9fafb, #26313d — Dusty blue and mist with a nude accent — the quiet wedding palette; nothing here competes with a photograph. — tool: https://brandsweets.com/palettes/new/6f8faf-b9c7d6-d6b39c-f9fafb-26313d — collection: https://brandsweets.com/palettes/wedding

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/272f35-9caec4-df4e56-1f212d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#272f35" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.