# #270d44

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#270d44`
- RGB: rgb(39, 13, 68)
- HSL: hsl(268, 68%, 16%)
- OKLCH: oklch(0.237 0.097 300.6)
- Relative luminance: 0.0114
- Nearest named color: Your Darkness (#220044, Δ 2.978) — https://brandsweets.com/colors/your-darkness
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/270d44

## Tints & shades

- Tints (toward white): #3a1467, #4e1a89, #6421b0, #7728d2, #8c47dc, #a269e2, #b78be9, #cfb2f0, #e4d4f7, #faf6fd
- Shades (toward black): #250c40, #220b3c, #1d0a33, #1b092f, #18082b, #160727, #130722, #0f051a, #0c0415, #0a0311

## Harmonies

- Complementary: #2b450d
- Analogous: #0d0f45, #430d45
- Triadic: #45270d, #0d4527
- Split-complementary: #45430d, #0f450d
- Tetradic: #450d0f, #2b450d, #0d4543

## Colors that go with #270d44

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #270d44: softer than #000 and cool enough to feel like part of the same palette. Seen in: Volkswagen (https://brandsweets.com/colors/brands/vw-com), Microsoft (https://brandsweets.com/colors/brands/microsoft-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Asana (https://brandsweets.com/colors/brands/asana-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #270d44's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Penpot (https://brandsweets.com/colors/brands/penpot-app), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Spectrum (https://brandsweets.com/colors/brands/spectrum-com), GEICO (https://brandsweets.com/colors/brands/geico-com). — https://brandsweets.com/colors/royalblue
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #270d44: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Intel (https://brandsweets.com/colors/brands/intel-com). — https://brandsweets.com/colors/seagreen
- **Sienna** #a0522d [harmony, pool: triadic] — Sienna completes a triad with #270d44 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Harvest (https://brandsweets.com/palettes/warm#harvest). — https://brandsweets.com/colors/sienna
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #270d44 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), Clinic (https://brandsweets.com/palettes/clean#clinic), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #270d44 in 16 real palettes, including Southwest Airlines's brand system and Blueprint, as the accent. Seen in: Southwest Airlines (https://brandsweets.com/colors/brands/southwest-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 18 real palettes, including Penpot's brand system and Sketch's brand system put Blue beside #270d44, as the supporting colour. Seen in: Penpot (https://brandsweets.com/colors/brands/penpot-app), Sketch (https://brandsweets.com/colors/brands/sketch-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #270d44 in 8 real palettes, including ClickUp's brand system and Gemstone, as the lead colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com). — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 17.11:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.23:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #9454de (4.58:1); AA: background → #858585 (4.64:1); AAA: text → #b283e7 (7.29:1); AAA: background → #a6a6a6 (7.03:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/270d44-b39cc4-dfdc4e-2c1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#270d44" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.