# #265ffd

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#265ffd`
- RGB: rgb(38, 95, 253)
- HSL: hsl(224, 98%, 57%)
- OKLCH: oklch(0.554 0.242 264.4)
- Relative luminance: 0.1569
- Nearest named color: Bluerocratic (#1f66ff, Δ 1.518) — https://brandsweets.com/colors/bluerocratic
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/265ffd

## Tints & shades

- Tints (toward white): #3a6efd, #4e7dfd, #628cfd, #779bfe, #90adfe, #a4bcfe, #b8cbfe, #cddafe, #e1e9ff, #f5f8ff
- Shades (toward black): #0d4dfd, #0240e8, #0239cf, #0232b6, #022b9d, #01237e, #011c65, #01154c, #000c2d, #000614

## Harmonies

- Complementary: #fdc326
- Analogous: #26cbfd, #5826fd
- Triadic: #fd265f, #5ffd26
- Split-complementary: #fd5826, #cbfd26
- Tetradic: #fd26cb, #fdc326, #26fd58

## Colors that go with #265ffd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #265ffd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Zoom (https://brandsweets.com/colors/brands/zoom-us), Campus (https://brandsweets.com/palettes/friendly#campus), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #265ffd — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Toyota (https://brandsweets.com/colors/brands/toyota-com), WWE (https://brandsweets.com/colors/brands/wwe-com), Behance (https://brandsweets.com/colors/brands/behance-net), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/crimson
- **Amber** #ffbf00 [pool] — Amber is paired with #265ffd in 7 real palettes, including Walmart's brand system and NBA's brand system, as the accent. Seen in: Walmart (https://brandsweets.com/colors/brands/walmart-com), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 10 real palettes, including Dropbox's brand system and Signal's brand system put Blue beside #265ffd, as the accent. Seen in: Dropbox (https://brandsweets.com/colors/brands/dropbox-com), Signal (https://brandsweets.com/colors/brands/signal-org), Headspace (https://brandsweets.com/colors/brands/headspace-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #265ffd: 11 real palettes, including Nivea's brand system and Nokia's brand system, as the lead colour. Seen in: Nivea (https://brandsweets.com/colors/brands/nivea-com), Nokia (https://brandsweets.com/colors/brands/nokia-com), Behance (https://brandsweets.com/colors/brands/behance-net), NHL (https://brandsweets.com/colors/brands/nhl-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #265ffd: 7 real palettes, including Roblox's brand system and Webflow's brand system, as the supporting colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #265ffd: 6 real palettes, including Elastic's brand system and Calm's brand system, as the supporting colour. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Calm (https://brandsweets.com/colors/brands/calm-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Patreon (https://brandsweets.com/colors/brands/patreon-com). — https://brandsweets.com/colors/deepskyblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #265ffd: 7 real palettes, including OnePlus's brand system and ASUS's brand system, as the supporting colour. Seen in: OnePlus (https://brandsweets.com/colors/brands/oneplus-com), ASUS (https://brandsweets.com/colors/brands/asus-com), PostHog (https://brandsweets.com/colors/brands/posthog-com), HashiCorp (https://brandsweets.com/colors/brands/hashicorp-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.08:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #0241ed (7.04:1)
- On black (#000000): 4.14:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #356afd (4.63:1); AA: background → #f2f2f2 (4.53:1); AAA: text → #6d93fe (7.25:1)

## Brands using this color

- **Docker** — secondary #2560ff (Δ 0.371) — https://brandsweets.com/colors/brands/docker-com
- **Toyota** — accent #145fff (Δ 0.904) — https://brandsweets.com/colors/brands/toyota-com
- **Nivea** — secondary #0f60ff (Δ 1.013) — https://brandsweets.com/colors/brands/nivea-com
- **IBM** — secondary #0f62fe (Δ 1.044) — https://brandsweets.com/colors/brands/ibm-com
- **Roblox** — primary #345cfc (Δ 1.058) — https://brandsweets.com/colors/brands/roblox-com
- **Cisco** — secondary #0a60ff (Δ 1.131) — https://brandsweets.com/colors/brands/cisco-com
- **OnePlus** — accent #2660f5 (Δ 1.221) — https://brandsweets.com/colors/brands/oneplus-com
- **Dropbox** — secondary #0061fe (Δ 1.309) — https://brandsweets.com/colors/brands/dropbox-com
- **Dropbox** — primary #0061ff (Δ 1.324) — https://brandsweets.com/colors/brands/dropbox-com
- **IBM** — accent #0062fe (Δ 1.329) — https://brandsweets.com/colors/brands/ibm-com
- **Spectrum** — accent #005eff (Δ 1.475) — https://brandsweets.com/colors/brands/spectrum-com
- **Zoom** — primary #0b5cff (Δ 1.484) — https://brandsweets.com/colors/brands/zoom-us
- **Zoom** — secondary #0b5cff (Δ 1.484) — https://brandsweets.com/colors/brands/zoom-us
- **WWE** — accent #0166ff (Δ 1.734) — https://brandsweets.com/colors/brands/wwe-com
- **Bose** — secondary #005bff (Δ 1.854) — https://brandsweets.com/colors/brands/bose-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/265ffd-9ca2c4-df724e-221f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#265ffd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.