# #265ef7

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#265ef7`
- RGB: rgb(38, 94, 247)
- HSL: hsl(224, 93%, 56%)
- OKLCH: oklch(0.547 0.236 264.3)
- Relative luminance: 0.1513
- Nearest named color: Bluerocratic (#1f66ff, Δ 2.109) — https://brandsweets.com/colors/bluerocratic
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/265ef7

## Tints & shades

- Tints (toward white): #3a6df8, #4e7bf9, #668ef9, #7a9cfa, #8eabfb, #a1bafc, #b5c8fc, #cedafd, #e1e9fe, #f5f8ff
- Shades (toward black): #0e4cf6, #0842e2, #073ac5, #0633ac, #052b94, #04247b, #041d62, #021445, #020d2c, #010614

## Harmonies

- Complementary: #f7bf26
- Analogous: #26c6f7, #5726f7
- Triadic: #f7265e, #5ef726
- Split-complementary: #f75726, #c6f726
- Tetradic: #f726c6, #f7bf26, #26f757

## Colors that go with #265ef7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #265ef7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Zoom (https://brandsweets.com/colors/brands/zoom-us), Campus (https://brandsweets.com/palettes/friendly#campus), UEFA (https://brandsweets.com/colors/brands/uefa-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #265ef7 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Toyota (https://brandsweets.com/colors/brands/toyota-com), Chase (https://brandsweets.com/colors/brands/chase-com), WWE (https://brandsweets.com/colors/brands/wwe-com), Behance (https://brandsweets.com/colors/brands/behance-net). — https://brandsweets.com/colors/crimson
- **Amber** #ffbf00 [pool] — Amber is paired with #265ef7 in 6 real palettes, including Walmart's brand system and NBA's brand system, as the accent. Seen in: Walmart (https://brandsweets.com/colors/brands/walmart-com), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 11 real palettes, including Dropbox's brand system and Headspace's brand system put Blue beside #265ef7, as the accent. Seen in: Dropbox (https://brandsweets.com/colors/brands/dropbox-com), Headspace (https://brandsweets.com/colors/brands/headspace-com), Signal (https://brandsweets.com/colors/brands/signal-org), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #265ef7: 11 real palettes, including Nivea's brand system and Nokia's brand system, as the lead colour. Seen in: Nivea (https://brandsweets.com/colors/brands/nivea-com), Nokia (https://brandsweets.com/colors/brands/nokia-com), Behance (https://brandsweets.com/colors/brands/behance-net), NHL (https://brandsweets.com/colors/brands/nhl-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #265ef7: 7 real palettes, including Roblox's brand system and Webflow's brand system, as the supporting colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #265ef7: 6 real palettes, including Elastic's brand system and Calm's brand system, as the supporting colour. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Calm (https://brandsweets.com/colors/brands/calm-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Patreon (https://brandsweets.com/colors/brands/patreon-com). — https://brandsweets.com/colors/deepskyblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #265ef7: 8 real palettes, including OnePlus's brand system and ASUS's brand system, as the supporting colour. Seen in: OnePlus (https://brandsweets.com/colors/brands/oneplus-com), ASUS (https://brandsweets.com/colors/brands/asus-com), HashiCorp (https://brandsweets.com/colors/brands/hashicorp-com), PostHog (https://brandsweets.com/colors/brands/posthog-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.22:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #0844e7 (7.02:1)
- On black (#000000): 4.03:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #3569f8 (4.53:1); AA: background → #f0f0f0 (4.58:1); AAA: text → #6b91fa (7.06:1)

## Brands using this color

- **OnePlus** — accent #2660f5 (Δ 0.528) — https://brandsweets.com/colors/brands/oneplus-com
- **Roblox** — primary #345cfc (Δ 1.287) — https://brandsweets.com/colors/brands/roblox-com
- **Docker** — secondary #2560ff (Δ 1.294) — https://brandsweets.com/colors/brands/docker-com
- **Toyota** — accent #145fff (Δ 1.431) — https://brandsweets.com/colors/brands/toyota-com
- **Nivea** — secondary #0f60ff (Δ 1.527) — https://brandsweets.com/colors/brands/nivea-com
- **IBM** — secondary #0f62fe (Δ 1.532) — https://brandsweets.com/colors/brands/ibm-com
- **Cisco** — secondary #0a60ff (Δ 1.598) — https://brandsweets.com/colors/brands/cisco-com
- **Dropbox** — secondary #0061fe (Δ 1.666) — https://brandsweets.com/colors/brands/dropbox-com
- **Wayfair** — secondary #1364f1 (Δ 1.693) — https://brandsweets.com/colors/brands/wayfair-com
- **IBM** — accent #0062fe (Δ 1.715) — https://brandsweets.com/colors/brands/ibm-com
- **Zoom** — primary #0b5cff (Δ 1.743) — https://brandsweets.com/colors/brands/zoom-us
- **Zoom** — secondary #0b5cff (Δ 1.743) — https://brandsweets.com/colors/brands/zoom-us
- **Dropbox** — primary #0061ff (Δ 1.758) — https://brandsweets.com/colors/brands/dropbox-com
- **Chase** — secondary #0060f0 (Δ 1.78) — https://brandsweets.com/colors/brands/chase-com
- **Spectrum** — accent #005eff (Δ 1.782) — https://brandsweets.com/colors/brands/spectrum-com
- **Headspace** — secondary #0061ef (Δ 1.894) — https://brandsweets.com/colors/brands/headspace-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/265ef7-9ca2c4-df724e-221f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#265ef7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
