# #265bcf

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#265bcf`
- RGB: rgb(38, 91, 207)
- HSL: hsl(221, 69%, 48%)
- OKLCH: oklch(0.508 0.189 263)
- Relative luminance: 0.124
- Nearest named color: Denim (#1560bd, Δ 3.295) — https://brandsweets.com/colors/denim
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/265bcf

## Tints & shades

- Tints (toward white): #3469da, #4a79de, #6089e2, #7599e6, #8ba9ea, #a0b9ee, #b6c9f2, #cbd9f6, #e1e9f9, #f6f9fd
- Shades (toward black): #2354be, #1f4aa8, #1c4397, #183981, #153270, #112a5f, #0d2049, #0a1938, #060f22, #030811

## Harmonies

- Complementary: #cf9926
- Analogous: #26b0cf, #4526cf
- Triadic: #cf265b, #5bcf26
- Split-complementary: #cf4526, #b0cf26
- Tetradic: #cf26b0, #cf9926, #26cf45

## Colors that go with #265bcf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #265bcf: softer than #000 and cool enough to feel like part of the same palette. Seen in: UEFA (https://brandsweets.com/colors/brands/uefa-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #265bcf in 8 real palettes, including Wikipedia's brand system and NBA's brand system, as the accent. Seen in: Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), NBA (https://brandsweets.com/colors/brands/nba-com), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), Walmart (https://brandsweets.com/colors/brands/walmart-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 15 real palettes, including Pixar's brand system and Headspace's brand system put Blue beside #265bcf, as the accent. Seen in: Pixar (https://brandsweets.com/colors/brands/pixar-com), Headspace (https://brandsweets.com/colors/brands/headspace-com), Zillow (https://brandsweets.com/colors/brands/zillow-com), Activision (https://brandsweets.com/colors/brands/activision-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #265bcf: 8 real palettes, including Gopro's brand system and NBA's brand system, as the supporting colour. Seen in: Gopro (https://brandsweets.com/colors/brands/gopro-com), NBA (https://brandsweets.com/colors/brands/nba-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #265bcf in 18 real palettes, including Netflix's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Netflix (https://brandsweets.com/colors/brands/netflix), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Chase (https://brandsweets.com/colors/brands/chase-com), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #265bcf: 9 real palettes, including Venmo's brand system and Calm's brand system, as the supporting colour. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Calm (https://brandsweets.com/colors/brands/calm-com), Astro (https://brandsweets.com/colors/brands/astro-build), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/deepskyblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #265bcf: 8 real palettes, including Coursera's brand system and HashiCorp's brand system, as the supporting colour. Seen in: Coursera (https://brandsweets.com/colors/brands/coursera-org), HashiCorp (https://brandsweets.com/colors/brands/hashicorp-com), Apple (https://brandsweets.com/colors/brands/apple-com), ASUS (https://brandsweets.com/colors/brands/asus-com). — https://brandsweets.com/colors/dodgerblue
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #265bcf's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: American Express (https://brandsweets.com/colors/brands/americanexpress-com), Discover (https://brandsweets.com/colors/brands/discover-com), Telegram (https://brandsweets.com/colors/brands/telegram-org). — https://brandsweets.com/colors/steelblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.03:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #2252b9 (7.06:1)
- On black (#000000): 3.48:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #4172dc (4.67:1); AA: background → #e0e0e0 (4.57:1); AAA: text → #7196e5 (7.2:1)

## Brands using this color

- **ElevenLabs** — accent #0a59d2 (Δ 1.587) — https://brandsweets.com/colors/brands/elevenlabs-io
- **YouTube** — accent #065fd4 (Δ 1.608) — https://brandsweets.com/colors/brands/youtube-com
- **Philips** — secondary #0b5ed7 (Δ 1.707) — https://brandsweets.com/colors/brands/philips-com
- **Strava** — accent #0060d0 (Δ 1.707) — https://brandsweets.com/colors/brands/strava-com
- **Nissan** — accent #005fcc (Δ 1.735) — https://brandsweets.com/colors/brands/nissanusa-com
- **Box** — primary #0061d5 (Δ 1.976) — https://brandsweets.com/colors/brands/box-com
- **Box** — secondary #0061d5 (Δ 1.976) — https://brandsweets.com/colors/brands/box-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/265bcf-9ca4c4-df6b4e-211f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#265bcf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.