# #261e1c

A color — warm, muted, dark, editorial, elegant, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#261e1c`
- RGB: rgb(38, 30, 28)
- HSL: hsl(12, 15%, 13%)
- OKLCH: oklch(0.244 0.013 34.3)
- Relative luminance: 0.0142
- Nearest named color: Dark Orchestra (#251b19, Δ 1.065) — https://brandsweets.com/colors/dark-orchestra
- Moods: warm, muted, dark, editorial, elegant, luxury, bold
- Page: https://brandsweets.com/colors/261e1c

## Tints & shades

- Tints (toward white): #413330, #584641, #725a55, #8a6d66, #a0857e, #b19b95, #c4b4b0, #d6cac7, #e9e3e2, #fbf9f9
- Shades (toward black): #231c1a, #201a18, #1d1716, #1a1514, #1a1514, #171311, #15100f, #120e0d, #0f0c0b, #0c0909

## Harmonies

- Complementary: #1c2426
- Analogous: #261c1f, #26231c
- Triadic: #1c261e, #1e1c26
- Split-complementary: #1c2623, #1c1f26
- Tetradic: #1f261c, #1c2426, #231c26

## Colors that go with #261e1c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #261e1c without the hard edge of pure #000. Seen in: Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Gusto (https://brandsweets.com/colors/brands/gusto-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #261e1c in 18 real palettes, including Google's brand system and Wikipedia's brand system, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Maple (https://brandsweets.com/palettes/warm#maple). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 23 real palettes, including Bumble's brand system and Rolex's brand system put Blue beside #261e1c, as the supporting colour. Seen in: Bumble (https://brandsweets.com/colors/brands/bumble-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), Signal (https://brandsweets.com/colors/brands/signal-org), CVS (https://brandsweets.com/colors/brands/cvs-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #261e1c in 10 real palettes, including ClickUp's brand system and Yahoo's brand system, as the lead colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — 6 real palettes, including Graphite Mono and Estate put Blush Pink beside #261e1c, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Estate (https://brandsweets.com/palettes/luxury#estate), Blush (https://brandsweets.com/palettes/light#blush), Cartier (https://brandsweets.com/colors/brands/cartier-com). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 5 real palettes, including Woodsmoke and Typewriter put Brown beside #261e1c, as the accent. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/brown
- **Burgundy** #800020 [pool] — 4 real palettes, including Mailchimp's brand system and Candlelight put Burgundy beside #261e1c, as the accent. Seen in: Mailchimp (https://brandsweets.com/colors/brands/mailchimp-com), Candlelight (https://brandsweets.com/palettes/warm#candlelight), Qatar Airways (https://brandsweets.com/colors/brands/qatarairways-com), Rare Beauty (https://brandsweets.com/colors/brands/rarebeauty-com). — https://brandsweets.com/colors/burgundy
- **Burlywood** #deb887 [pool] — Burlywood is paired with #261e1c in 6 real palettes, including Kiln and Coffee Bar, as the accent. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/burlywood

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 16.34:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.28:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8d6f68 (4.61:1); AA: background → #878787 (4.55:1); AAA: text → #a8908a (7.02:1); AAA: background → #ababab (7.12:1)

## Brands using this color

- **Apple** — primary #221e1f (Δ 0.933) — https://brandsweets.com/colors/brands/apple-com
- **Victoria's Secret** — primary #221d1d (Δ 0.943) — https://brandsweets.com/colors/brands/victoriassecret-com
- **Victoria's Secret** — text #221d1d (Δ 0.943) — https://brandsweets.com/colors/brands/victoriassecret-com
- **Bumble** — primary #202020 (Δ 1.309) — https://brandsweets.com/colors/brands/bumble-com
- **Bumble** — text #202020 (Δ 1.309) — https://brandsweets.com/colors/brands/bumble-com
- **ClickUp** — text #202020 (Δ 1.309) — https://brandsweets.com/colors/brands/clickup-com
- **Lamborghini** — primary #202020 (Δ 1.309) — https://brandsweets.com/colors/brands/lamborghini-com
- **Lamborghini** — text #202020 (Δ 1.309) — https://brandsweets.com/colors/brands/lamborghini-com
- **Todoist** — text #25221e (Δ 1.33) — https://brandsweets.com/colors/brands/todoist-com
- **Mailchimp** — primary #241c15 (Δ 1.354) — https://brandsweets.com/colors/brands/mailchimp-com
- **Cohere** — text #212121 (Δ 1.37) — https://brandsweets.com/colors/brands/cohere-com
- **Postman** — text #212121 (Δ 1.37) — https://brandsweets.com/colors/brands/postman-com
- **Rolex** — text #212121 (Δ 1.37) — https://brandsweets.com/colors/brands/rolex-com
- **SoFi** — primary #212121 (Δ 1.37) — https://brandsweets.com/colors/brands/sofi-com
- **SoFi** — text #212121 (Δ 1.37) — https://brandsweets.com/colors/brands/sofi-com
- **GitLab** — text #1f1f1f (Δ 1.382) — https://brandsweets.com/colors/brands/gitlab
- **Google** — text #1f1f1f (Δ 1.382) — https://brandsweets.com/colors/brands/google-com
- **HubSpot** — text #1f1f1f (Δ 1.382) — https://brandsweets.com/colors/brands/hubspot-com
- **Revolut** — text #1f1f1f (Δ 1.382) — https://brandsweets.com/colors/brands/revolut-com
- **BrandSweets** — text #241c14 (Δ 1.496) — https://brandsweets.com/colors/brands/brandsweets
- **Acer** — text #222222 (Δ 1.547) — https://brandsweets.com/colors/brands/acer-com
- **Airbnb** — text #222222 (Δ 1.547) — https://brandsweets.com/colors/brands/airbnb
- **AliExpress** — primary #222222 (Δ 1.547) — https://brandsweets.com/colors/brands/aliexpress-com
- **AliExpress** — text #222222 (Δ 1.547) — https://brandsweets.com/colors/brands/aliexpress-com
- **Nikon** — primary #222222 (Δ 1.547) — https://brandsweets.com/colors/brands/nikon-com
- **Nikon** — text #222222 (Δ 1.547) — https://brandsweets.com/colors/brands/nikon-com
- **Wikipedia** — primary #202122 (Δ 1.553) — https://brandsweets.com/colors/brands/wikipedia-org
- **Wikipedia** — text #202122 (Δ 1.553) — https://brandsweets.com/colors/brands/wikipedia-org
- **Figma** — text #1e1e1e (Δ 1.572) — https://brandsweets.com/colors/brands/figma
- **Nokia** — text #1d1e20 (Δ 1.836) — https://brandsweets.com/colors/brands/nokia-com
- **Allbirds** — primary #241c24 (Δ 1.927) — https://brandsweets.com/colors/brands/allbirds-com

## Curated palettes containing it

- **Bookshop** (editorial, warm, elegant) — #7c3a1d, #8a7358, #2f5d50, #faf6ef, #2b2118 — Chestnut and forest on cream read like a cloth-bound spine; the palette recedes so covers and type do the talking. — tool: https://brandsweets.com/palettes/new/7c3a1d-8a7358-2f5d50-faf6ef-2b2118 — collection: https://brandsweets.com/palettes/editorial
- **Wellness** (warm, muted, friendly) — #5f8460, #a8896a, #c6633f, #fbf7f2, #2a2320 — Sage and terracotta feel natural and calm — the anti-hospital palette for wellbeing brands. — tool: https://brandsweets.com/palettes/new/5f8460-a8896a-c6633f-fbf7f2-2a2320 — collection: https://brandsweets.com/palettes/warm
- **Fresh Juice** (playful, vivid, light) — #ff6b35, #ffd166, #06d6a0, #ffffff, #1f1f1f — Orange, mango and mint — a sugar rush; keep the type black so it stays legible under all that color. — tool: https://brandsweets.com/palettes/new/ff6b35-ffd166-06d6a0-ffffff-1f1f1f — collection: https://brandsweets.com/palettes/playful
- **Crayon Box** (playful, vivid, friendly) — #ff5e5b, #00cecb, #ffed66, #ffffff, #222222 — Red, teal and yellow at crayon saturation — joyful, but on white with black type so it stays readable for grown-ups. — tool: https://brandsweets.com/palettes/new/ff5e5b-00cecb-ffed66-ffffff-222222 — collection: https://brandsweets.com/palettes/playful
- **Playground** (bold, playful, warm) — #ff8c00, #3b82f6, #22c55e, #fff8e7, #1d1d1d — Orange, blue and green — the colors of playground equipment; loud, cheerful, obviously for kids. — tool: https://brandsweets.com/palettes/new/ff8c00-3b82f6-22c55e-fff8e7-1d1d1d — collection: https://brandsweets.com/palettes/bold
- **Retro Pop** (playful, bold, warm) — #e63946, #457b9d, #f4a261, #fff4e0, #23201c — Fifties-diner red and steel blue with a peach — nostalgic pop that still passes contrast. — tool: https://brandsweets.com/palettes/new/e63946-457b9d-f4a261-fff4e0-23201c — collection: https://brandsweets.com/palettes/playful
- **Harvest** (autumn, warm, muted) — #b5451b, #8a6a2f, #d99a2b, #f8f1e4, #2b1c12 — Pumpkin, straw and burnt gold on parchment — the autumn palette that still feels like a product, not a place-mat. — tool: https://brandsweets.com/palettes/new/b5451b-8a6a2f-d99a2b-f8f1e4-2b1c12 — collection: https://brandsweets.com/palettes/autumn
- **Woodsmoke** (autumn, dark, warm, muted) — #d68a3c, #8c6d4f, #a63d2a, #241b16, #f1e6d6 — Amber and oxblood on smoky brown — a fireside dark mode that photographs whisky, leather and wool. — tool: https://brandsweets.com/palettes/new/d68a3c-8c6d4f-a63d2a-241b16-f1e6d6 — collection: https://brandsweets.com/palettes/autumn
- **Clay & Linen** (earthy, warm, muted) — #b5654d, #8f8168, #5c6b47, #f5efe6, #2a231d — Terracotta, stone and olive on linen — the earth-tone default for ceramics, skincare and anything hand-made. — tool: https://brandsweets.com/palettes/new/b5654d-8f8168-5c6b47-f5efe6-2a231d — collection: https://brandsweets.com/palettes/earthy
- **Desert Road** (earthy, warm, muted, elegant) — #c2703d, #c9b28b, #3e5f5c, #fbf6ee, #2b211a — Sandstone and sand with a deep teal — the one cool note makes the warm colours look intentional rather than beige. — tool: https://brandsweets.com/palettes/new/c2703d-c9b28b-3e5f5c-fbf6ee-2b211a — collection: https://brandsweets.com/palettes/earthy
- **Kiln** (earthy, dark, warm) — #d17f4a, #9c8b7a, #e7c9a1, #2a221d, #f3ebe1 — Fired clay and ash on a dark umber — the earthy dark mode; warm enough that the dark surface reads as material, not void. — tool: https://brandsweets.com/palettes/new/d17f4a-9c8b7a-e7c9a1-2a221d-f3ebe1 — collection: https://brandsweets.com/palettes/earthy
- **Diner** (retro, vivid, playful, bold) — #e63946, #2a9d8f, #f4d35e, #fffdf5, #1d1d1b — Cherry red, mint-teal and butter yellow — chrome-and-vinyl retro; the red does the work, the teal cools it. — tool: https://brandsweets.com/palettes/new/e63946-2a9d8f-f4d35e-fffdf5-1d1d1b — collection: https://brandsweets.com/palettes/retro
- **Graphite Mono** (monochrome, neutral, minimal, modern) — #222222, #767676, #bdbdbd, #fafafa, #111111 — Five greys, no hue — the true monochrome; the accent is a lighter grey, so hierarchy comes from weight and size alone. — tool: https://brandsweets.com/palettes/new/222222-767676-bdbdbd-fafafa-111111 — collection: https://brandsweets.com/palettes/monochrome
- **Candlelight** (wedding, warm, luxury, elegant) — #7a1f2e, #c9a227, #f2d7c9, #fffaf3, #2e1a1a — Burgundy, gold and a blush on warm white — the evening wedding set; burgundy carries the formality, blush the softness. — tool: https://brandsweets.com/palettes/new/7a1f2e-c9a227-f2d7c9-fffaf3-2e1a1a — collection: https://brandsweets.com/palettes/wedding

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/261e1c-c4a99c-62cbad-2d281f-f1e9ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#261e1c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
