# #256ec1

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#256ec1`
- RGB: rgb(37, 110, 193)
- HSL: hsl(212, 68%, 45%)
- OKLCH: oklch(0.538 0.148 254.5)
- Relative luminance: 0.154
- Nearest named color: Campanula (#3473b7, Δ 2.562) — https://brandsweets.com/colors/campanula
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/256ec1

## Tints & shades

- Tints (toward white): #297ad6, #438adb, #5897df, #6da4e3, #87b4e8, #9cc2ec, #b2cff0, #c7dcf4, #e1ecf9, #f6fafd
- Shades (toward black): #2164b0, #1e5a9f, #1b508d, #18477c, #143d6b, #103156, #0d2745, #0a1d33, #071322, #030a11

## Harmonies

- Complementary: #c17825
- Analogous: #25bcc1, #2a25c1
- Triadic: #c1256e, #6ec125
- Split-complementary: #c12a25, #bcc125
- Tetradic: #c125bc, #c17825, #25c12a

## Colors that go with #256ec1

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #256ec1: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #256ec1 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: State Farm (https://brandsweets.com/colors/brands/statefarm-com), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/crimson
- **Sienna** #a0522d [harmony, pool: complementary] — Sienna sits directly opposite #256ec1 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Dyson (https://brandsweets.com/colors/brands/dyson-com). — https://brandsweets.com/colors/sienna
- **Amber** #ffbf00 [pool] — Amber is paired with #256ec1 in 10 real palettes, including Wikipedia's brand system and McDonald's's brand system, as the accent. Seen in: Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 16 real palettes, including Activision's brand system and Pixar's brand system put Blue beside #256ec1, as the accent. Seen in: Activision (https://brandsweets.com/colors/brands/activision-com), Pixar (https://brandsweets.com/colors/brands/pixar-com), BBC (https://brandsweets.com/colors/brands/bbc-com), EA (https://brandsweets.com/colors/brands/ea-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #256ec1: 13 real palettes, including Intel's brand system and General Mills's brand system, as the lead colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), General Mills (https://brandsweets.com/colors/brands/generalmills-com), Unilever (https://brandsweets.com/colors/brands/unilever-com), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #256ec1: 6 real palettes, including Coca-Cola's brand system and NBA's brand system, as the supporting colour. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), NBA (https://brandsweets.com/colors/brands/nba-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #256ec1: 7 real palettes, including Venmo's brand system and Astro's brand system, as the supporting colour. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Astro (https://brandsweets.com/colors/brands/astro-build), Deep Water (https://brandsweets.com/palettes/dark#deep-water), Telegram (https://brandsweets.com/colors/brands/telegram-org). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.15:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #1d589a (7.2:1)
- On black (#000000): 4.08:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #2775ce (4.52:1); AA: background → #f0f0f0 (4.52:1); AAA: text → #5c9ae0 (7.15:1)

## Brands using this color

- **PlanetScale** — accent #0b6ec5 (Δ 1.163) — https://brandsweets.com/colors/brands/planetscale-com
- **KLM** — secondary #0070c2 (Δ 1.249) — https://brandsweets.com/colors/brands/klm-com
- **Intel** — secondary #0071c5 (Δ 1.368) — https://brandsweets.com/colors/brands/intel-com
- **Skechers** — accent #1973c1 (Δ 1.388) — https://brandsweets.com/colors/brands/skechers-com
- **State Farm** — accent #0a70bc (Δ 1.456) — https://brandsweets.com/colors/brands/statefarm-com
- **Pizza Hut** — accent #266dcc (Δ 1.785) — https://brandsweets.com/colors/brands/pizzahut-com
- **The New York Times** — secondary #346eb7 (Δ 1.809) — https://brandsweets.com/colors/brands/nytimes-com
- **Venmo** — accent #0070ba (Δ 1.835) — https://brandsweets.com/colors/brands/venmo-com
- **General Mills** — accent #0074c1 (Δ 1.848) — https://brandsweets.com/colors/brands/generalmills-com
- **Dell** — accent #0672cb (Δ 1.872) — https://brandsweets.com/colors/brands/dell-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/256ec1-9caac4-df564e-1f202d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#256ec1" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.