# #24bdc2

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#24bdc2`
- RGB: rgb(36, 189, 194)
- HSL: hsl(182, 69%, 45%)
- OKLCH: oklch(0.728 0.118 198.4)
- Relative luminance: 0.4067
- Nearest named color: Emerald Bliss (#4cbdac, Δ 3.464) — https://brandsweets.com/colors/emerald-bliss
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/24bdc2

## Tints & shades

- Tints (toward white): #28d2d7, #41d7dc, #57dce0, #6ce0e4, #86e6e9, #9ceaed, #b1eff1, #c7f3f5, #e1f9f9, #f6fdfd
- Shades (toward black): #20acb1, #1d9b9f, #1a8a8e, #177a7d, #14696c, #105456, #0d4345, #093234, #062222, #031111

## Harmonies

- Complementary: #c22924
- Analogous: #24c278, #246dc2
- Triadic: #c224bd, #bdc224
- Split-complementary: #c2246d, #c27824
- Tetradic: #7824c2, #c22924, #6dc224

## Colors that go with #24bdc2

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #24bdc2: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lagoon (https://brandsweets.com/palettes/vivid#lagoon), N26 (https://brandsweets.com/colors/brands/n26-com), Lido (https://brandsweets.com/palettes/vivid#lido), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Canva's brand system and Warp's brand system put Blue beside #24bdc2, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Unity (https://brandsweets.com/colors/brands/unity-com), Uber (https://brandsweets.com/colors/brands/uber-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #24bdc2 in 4 real palettes, including Riot Games's brand system and Diner, as the supporting colour. Seen in: Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Diner (https://brandsweets.com/palettes/vivid#diner), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #24bdc2: 4 real palettes, including UEFA's brand system and Coca-Cola's brand system, as the accent. Seen in: UEFA (https://brandsweets.com/colors/brands/uefa-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Open House (https://brandsweets.com/palettes/clean#open-house), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #24bdc2: 5 real palettes, including Patreon's brand system and Figma's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma), Unity (https://brandsweets.com/colors/brands/unity-com), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Confluent's brand system and Ford's brand system put Midnight Blue beside #24bdc2, as the lead colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Ford (https://brandsweets.com/colors/brands/ford-com), SoFi (https://brandsweets.com/colors/brands/sofi-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Crayon Box and Lido put Mustard Yellow beside #24bdc2, as the accent. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Lido (https://brandsweets.com/palettes/vivid#lido), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/mustard
- **Light Coral** #f08080 [harmony: complementary] — Light Coral sits directly opposite #24bdc2 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/lightcoral

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.3:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #198286 (4.59:1); AA: background → #404040 (4.51:1); AAA: text → #126063 (7.29:1); AAA: background → #212121 (7:1)
- On black (#000000): 9.13:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Netlify** — primary #04bcbc (Δ 1.165) — https://brandsweets.com/colors/brands/netlify-com
- **Prisma** — primary #00bbcb (Δ 1.696) — https://brandsweets.com/colors/brands/prisma-io
- **Prisma** — secondary #00bbcb (Δ 1.696) — https://brandsweets.com/colors/brands/prisma-io

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/24bdc2-a2babe-d45990-1f272d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#24bdc2" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.