# #24bc94

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#24bc94`
- RGB: rgb(36, 188, 148)
- HSL: hsl(164, 68%, 44%)
- OKLCH: oklch(0.711 0.134 169.5)
- Relative luminance: 0.3848
- Nearest named color: Bleached Olive (#55bb88, Δ 2.677) — https://brandsweets.com/colors/bleached-olive
- Moods: vivid
- Page: https://brandsweets.com/colors/24bc94

## Tints & shades

- Tints (toward white): #28d2a5, #3edab1, #54deb9, #6de3c4, #83e7cd, #98ebd5, #b2f0e0, #c7f4e8, #e1f9f3, #f6fdfc
- Shades (toward black): #21ab86, #1d9a79, #1a896b, #17785e, #146751, #105643, #0d4536, #0a3328, #07221b, #03110d

## Harmonies

- Complementary: #bc244d
- Analogous: #24bc48, #2499bc
- Triadic: #9424bc, #bc9424
- Split-complementary: #bc2499, #bc4824
- Tetradic: #4824bc, #bc244d, #99bc24

## Colors that go with #24bc94

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #24bc94: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), N26 (https://brandsweets.com/colors/brands/n26-com), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/charcoal
- **Hot Pink** #ff69b4 [harmony, pool: complementary] — Hot Pink sits directly opposite #24bc94 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/hotpink
- **Blue** #0000ff [pool] — 4 real palettes, including Unity's brand system and Canva's brand system put Blue beside #24bc94, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #24bc94 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Fintech Trust and Ford's brand system put Midnight Blue beside #24bc94, as the text colour against it. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Ford (https://brandsweets.com/colors/brands/ford-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 6 real palettes, including Fresh Juice and Crayon Box put Mustard Yellow beside #24bc94, as the supporting colour. Seen in: Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Diner (https://brandsweets.com/palettes/vivid#diner), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #24bc94 in 6 real palettes, including Khan Academy's brand system and Brilliant's brand system, as the accent. Seen in: Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Docker (https://brandsweets.com/colors/brands/docker-com), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #24bc94 in 16 real palettes, including Chime's brand system and Resort, as the lead colour. Seen in: Chime (https://brandsweets.com/colors/brands/chime-com), Resort (https://brandsweets.com/palettes/light#resort), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.41:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #198568 (4.57:1); AA: background → #3b3b3b (4.64:1); AAA: text → #13634d (7.19:1); AAA: background → #1c1c1c (7.06:1)
- On black (#000000): 8.7:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Khan Academy** — primary #14bc94 (Δ 0.393) — https://brandsweets.com/colors/brands/khanacademy-org
- **Khan Academy** — secondary #0cbc94 (Δ 0.516) — https://brandsweets.com/colors/brands/khanacademy-org

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/24bc94-a2beba-d459b5-1f2b2d-e9f1eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#24bc94" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.