# #24bc61

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#24bc61`
- RGB: rgb(36, 188, 97)
- HSL: hsl(144, 68%, 44%)
- OKLCH: oklch(0.7 0.178 151)
- Relative luminance: 0.372
- Nearest named color: Intoxicate (#11bb55, Δ 1.502) — https://brandsweets.com/colors/intoxicate
- Moods: vivid
- Page: https://brandsweets.com/colors/24bc61

## Tints & shades

- Tints (toward white): #28d26c, #3eda7d, #54de8b, #6de39d, #83e7ab, #98ebb9, #b2f0cb, #c7f4d9, #e1f9eb, #f6fdf9
- Shades (toward black): #21ab58, #1d9a4f, #1a8947, #17783e, #146735, #10562c, #0d4523, #0a331a, #072212, #031109

## Harmonies

- Complementary: #bc247f
- Analogous: #33bc24, #24bcad
- Triadic: #6124bc, #bc6124
- Split-complementary: #ad24bc, #bc2433
- Tetradic: #2433bc, #bc247f, #bcad24

## Colors that go with #24bc61

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #24bc61: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Docker (https://brandsweets.com/colors/brands/docker-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #24bc61 in 5 real palettes, including Brilliant's brand system and Khan Academy's brand system, as the accent. Seen in: Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #24bc61 in 10 real palettes, including Obsidian's brand system and Chime's brand system, as the text colour against it. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Chime (https://brandsweets.com/colors/brands/chime-com), Meadow (https://brandsweets.com/palettes/light#meadow), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com). — https://brandsweets.com/colors/taupe
- **Fuchsia** #ff00ff [harmony: complementary] — Fuchsia sits directly opposite #24bc61 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/fuchsia
- **Hot Pink** #ff69b4 [harmony, pool: split] — Hot Pink is a split-complement of #24bc61: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/hotpink
- **Medium Purple** #9370db [harmony, pool: split] — Medium Purple is a split-complement of #24bc61: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/mediumpurple
- **Blue** #0000ff [pool] — 3 real palettes, including Spotify's brand system and Unity's brand system put Blue beside #24bc61, as the accent. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Unity (https://brandsweets.com/colors/brands/unity-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #24bc61 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.49:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #198544 (4.69:1); AA: background → #3b3b3b (4.5:1); AAA: text → #136333 (7.34:1); AAA: background → #171717 (7.21:1)
- On black (#000000): 8.44:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Ubereats** — primary #06c167 (Δ 1.37) — https://brandsweets.com/colors/brands/ubereats-com
- **Spotify** — primary #1db954 (Δ 1.568) — https://brandsweets.com/colors/brands/spotify
- **Sourcegraph** — primary #3fb950 (Δ 1.779) — https://brandsweets.com/colors/brands/sourcegraph-com

## Curated palettes containing it

- **Terminal** (technical, dark, modern) — #3fb950, #58a6ff, #f778ba, #0b0f14, #e6edf3 — Green for success, blue for links, pink for emphasis — the dark-mode developer family, tuned to sit on near-black without glare. — tool: https://brandsweets.com/palettes/new/3fb950-58a6ff-f778ba-0b0f14-e6edf3 — collection: https://brandsweets.com/palettes/technical

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/24bc61-a2beb0-ca59d4-1f2d2b-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#24bc61" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
