# #24b277

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#24b277`
- RGB: rgb(36, 178, 119)
- HSL: hsl(155, 66%, 42%)
- OKLCH: oklch(0.678 0.145 159.5)
- Relative luminance: 0.3355
- Nearest named color: mediumseagreen (#3cb371, Δ 1.324) — https://brandsweets.com/colors/mediumseagreen
- Moods: vivid
- Page: https://brandsweets.com/colors/24b277

## Tints & shades

- Tints (toward white): #2acb88, #38d694, #51dba2, #67e0ad, #80e5bb, #99eac9, #afefd4, #c8f4e1, #ddf8ed, #f7fdfa
- Shades (toward black): #21a16c, #1d9060, #1b8358, #17724c, #146141, #105036, #0d3f2a, #0a3322, #072217, #03110b

## Harmonies

- Complementary: #b2245f
- Analogous: #24b230, #24a6b2
- Triadic: #7724b2, #b27724
- Split-complementary: #b224a6, #b23024
- Tetradic: #3024b2, #b2245f, #a6b224

## Colors that go with #24b277

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #24b277: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), N26 (https://brandsweets.com/colors/brands/n26-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Unity's brand system and Spotify's brand system put Blue beside #24b277, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #24b277 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/cornflowerblue
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Fintech Trust and Telehealth put Midnight Blue beside #24b277, as the text colour against it. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Ford (https://brandsweets.com/colors/brands/ford-com). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Diner and Meadow put Mustard Yellow beside #24b277, as the accent. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Meadow (https://brandsweets.com/palettes/light#meadow), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #24b277 in 5 real palettes, including Khan Academy's brand system and Console Light, as the accent. Seen in: Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Brilliant (https://brandsweets.com/colors/brands/brilliant-org). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #24b277 in 12 real palettes, including Chime's brand system and Undergrowth, as the lead colour. Seen in: Chime (https://brandsweets.com/colors/brands/chime-com), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Deep Pink** #ff1493 [harmony: complementary] — Deep Pink sits directly opposite #24b277 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/deeppink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.72:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #1c875b (4.5:1); AA: background → #333333 (4.64:1); AAA: text → #146141 (7.46:1); AAA: background → #0f0f0f (7.04:1)
- On black (#000000): 7.71:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **DuckDuckGo** — accent #38b26a (Δ 1.724) — https://brandsweets.com/colors/brands/duckduckgo-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/24b277-a2beb6-d459c8-1f2d2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#24b277" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
