# #248443

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#248443`
- RGB: rgb(36, 132, 67)
- HSL: hsl(139, 57%, 33%)
- OKLCH: oklch(0.543 0.132 149.9)
- Relative luminance: 0.1728
- Nearest named color: Bold Irish (#2a814d, Δ 1.877) — https://brandsweets.com/colors/bold-irish
- Moods: neutral
- Page: https://brandsweets.com/colors/248443

## Tints & shades

- Tints (toward white): #2ca051, #32b85d, #43cb6e, #5bd281, #77da96, #8fe0a9, #abe8be, #c3efd1, #dff6e6, #f7fdf9
- Shades (toward black): #21783d, #1e6c36, #1a6030, #17542a, #154c26, #124020, #0e341a, #0b2814, #081c0e, #041008

## Harmonies

- Complementary: #842466
- Analogous: #368424, #248473
- Triadic: #432484, #844324
- Split-complementary: #732484, #842436
- Tetradic: #243684, #842466, #847324

## Colors that go with #248443

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #248443: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), N26 (https://brandsweets.com/colors/brands/n26-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #248443 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Subaru (https://brandsweets.com/colors/brands/subaru-com), Xbox (https://brandsweets.com/colors/brands/xbox-com), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Dark Orchid** #9932cc [harmony, pool: complementary] — Dark Orchid sits directly opposite #248443 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkorchid
- **Blue** #0000ff [pool] — 4 real palettes, including Kia's brand system and Instacart's brand system put Blue beside #248443, as the accent. Seen in: Kia (https://brandsweets.com/colors/brands/kia-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #248443 in 6 real palettes, including Coinbase's brand system and Five Guys's brand system. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #248443: 6 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Paramount+'s brand system and Telehealth put Midnight Blue beside #248443, as the supporting colour. Seen in: Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/midnightblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #248443: 4 real palettes, including Forest Floor and Olive Grove, as the lead colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch). — https://brandsweets.com/colors/sage-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.71:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #1b6432 (7.2:1)
- On black (#000000): 4.46:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #258845 (4.69:1); AA: background → #fafafa (4.51:1); AAA: text → #2fac57 (7.16:1)

## Brands using this color

- **Lemon Squeezy** — secondary #1e874c (Δ 1.185) — https://brandsweets.com/colors/brands/lemonsqueezy-com
- **Kia** — secondary #00884d (Δ 1.501) — https://brandsweets.com/colors/brands/kia-com
- **Coinbase** — success #098551 (Δ 1.744) — https://brandsweets.com/colors/brands/coinbase

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/248443-a2beae-c059d4-1f2d2a-ebf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#248443" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.