# #244c2d

A color — dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#244c2d`
- RGB: rgb(36, 76, 45)
- HSL: hsl(134, 36%, 22%)
- OKLCH: oklch(0.378 0.07 149.4)
- Relative luminance: 0.0573
- Nearest named color: Zucchini (#17462e, Δ 2.57) — https://brandsweets.com/colors/zucchini
- Moods: dark, luxury, bold
- Page: https://brandsweets.com/colors/244c2d

## Tints & shades

- Tints (toward white): #31683e, #3c804c, #499c5d, #59b16d, #74be85, #90cb9e, #a8d6b3, #c4e3cb, #dcefe1, #f8fcf9
- Shades (toward black): #214529, #1d3e25, #1c3b23, #18341f, #152d1b, #122617, #0f1f13, #0d1c10, #0a150c, #070e08

## Harmonies

- Complementary: #4c2443
- Analogous: #2f4c24, #244c42
- Triadic: #2d244c, #4c2d24
- Split-complementary: #42244c, #4c242f
- Tetradic: #242f4c, #4c2443, #4c4224

## Colors that go with #244c2d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #244c2d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Zoom (https://brandsweets.com/colors/brands/zoom-us), Docker (https://brandsweets.com/colors/brands/docker-com), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Blue** #0000ff [pool] — 8 real palettes, including Jeep's brand system and Rolex's brand system put Blue beside #244c2d, as the accent. Seen in: Jeep (https://brandsweets.com/colors/brands/jeep-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Garden Wedding and Nursery put Blush Pink beside #244c2d, as the supporting colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Nursery (https://brandsweets.com/palettes/light#nursery), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Copper** #b87333 [pool] — Designers have shipped Copper with #244c2d: 4 real palettes, including Notion's brand system and Desert Road. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #244c2d in 4 real palettes, including MAC Cosmetics's brand system and Codecademy's brand system, as the supporting colour. Seen in: MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #244c2d: 4 real palettes, including Lamborghini's brand system and Vimeo's brand system, as the supporting colour. Seen in: Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Vimeo (https://brandsweets.com/colors/brands/vimeo-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #244c2d: 6 real palettes, including Hinge's brand system and Jack Daniel's's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com), UEFA (https://brandsweets.com/colors/brands/uefa-com). — https://brandsweets.com/colors/denim
- **Cream** #fffdd0 [role] — Cream is the surface #244c2d wants: a warm off-white that shares its undertone, so #244c2d reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.78:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.15:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #3e844e (4.62:1); AA: background → #b0b0b0 (4.51:1); AAA: text → #50aa65 (7.28:1); AAA: background → #dbdbdb (7.07:1)

## Curated palettes containing it

- **Paper & Pine** (minimal, cool, clean, muted) — #1f4d3a, #8aa39b, #d98c3f, #f7f7f4, #1c2321 — Deep pine on paper-white with a marmalade accent — a quiet, sustainable-brand palette that isn't beige. — tool: https://brandsweets.com/palettes/new/1f4d3a-8aa39b-d98c3f-f7f7f4-1c2321 — collection: https://brandsweets.com/palettes/minimal

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/244c2d-a2beac-b559d4-1f2d29-ebf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#244c2d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.