# #243d15

A color — dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#243d15`
- RGB: rgb(36, 61, 21)
- HSL: hsl(98, 49%, 16%)
- OKLCH: oklch(0.329 0.071 135.3)
- Relative luminance: 0.0377
- Nearest named color: Queen of Trees (#1c401f, Δ 1.398) — https://brandsweets.com/colors/queen-of-trees
- Moods: dark, luxury, bold
- Page: https://brandsweets.com/colors/243d15

## Tints & shades

- Tints (toward white): #355b1f, #477a2a, #5b9c35, #6dba40, #83c75c, #9ad17a, #b1dc98, #cbe8bb, #e2f2d9, #f9fcf7
- Shades (toward black): #213914, #1f3512, #1b2e10, #182a0e, #16260d, #14220c, #121e0a, #0d1708, #0b1307, #090f05

## Harmonies

- Complementary: #2e153d
- Analogous: #373d15, #153d1a
- Triadic: #15233d, #3d1523
- Split-complementary: #1a153d, #3d1537
- Tetradic: #15373d, #2e153d, #3d1a15

## Colors that go with #243d15

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #243d15 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), New Balance (https://brandsweets.com/colors/brands/newbalance-com), MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com). — https://brandsweets.com/colors/crimson
- **Sea Green** #2e8b57 [harmony, pool: analogous] — Sea Green is #243d15's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Asana (https://brandsweets.com/colors/brands/asana-com), Wellness (https://brandsweets.com/palettes/warm#wellness), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #243d15 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #243d15 in 6 real palettes, including Trailhead and McDonald's's brand system, as the accent. Seen in: Trailhead (https://brandsweets.com/palettes/warm#trailhead), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 9 real palettes, including Instacart's brand system and Jeep's brand system put Blue beside #243d15, as the accent. Seen in: Instacart (https://brandsweets.com/colors/brands/instacart-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Garden Wedding and Rain Garden put Blush Pink beside #243d15, as the supporting colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Nursery (https://brandsweets.com/palettes/light#nursery), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Burlywood** #deb887 [pool] — Burlywood is paired with #243d15 in 4 real palettes, including Polaroid and Chalkboard, as the accent. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/burlywood
- **Cream** #fffdd0 [role] — Cream is the surface #243d15 wants: a warm off-white that shares its undertone, so #243d15 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 11.98:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.75:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #4e852e (4.72:1); AA: background → #a1a1a1 (4.64:1); AAA: text → #62a739 (7.11:1); AAA: background → #c7c7c7 (7.09:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/243d15-a9bea2-644edf-1f2d20-f0f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#243d15" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
