# #24191f

A color — warm, muted, dark, editorial, elegant, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#24191f`
- RGB: rgb(36, 25, 31)
- HSL: hsl(327, 18%, 12%)
- OKLCH: oklch(0.23 0.02 344.9)
- Relative luminance: 0.0117
- Nearest named color: Night Demons (#201b20, Δ 0.987) — https://brandsweets.com/colors/night-demons
- Moods: warm, muted, dark, editorial, elegant, luxury, bold
- Page: https://brandsweets.com/colors/24191f

## Tints & shades

- Tints (toward white): #3f2c37, #573d4b, #724f63, #8a6077, #a1788e, #b493a5, #c4abb9, #d7c6cf, #e8dee3, #fbf9fa
- Shades (toward black): #21171d, #1e151a, #1e151a, #1b1317, #181115, #150f12, #120d10, #120d10, #0f0a0d, #0c080a

## Harmonies

- Complementary: #19241e
- Analogous: #241924, #24191a
- Triadic: #1f2419, #191f24
- Split-complementary: #1a2419, #192424
- Tetradic: #242419, #19241e, #191a24

## Colors that go with #24191f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #24191f without the hard edge of pure #000. Seen in: Gusto (https://brandsweets.com/colors/brands/gusto-com), Logitech (https://brandsweets.com/colors/brands/logitech-com), N26 (https://brandsweets.com/colors/brands/n26-com), HubSpot (https://brandsweets.com/colors/brands/hubspot-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #24191f in 18 real palettes, including Google's brand system and Warner Bros.'s brand system, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 23 real palettes, including Signal's brand system and Bumble's brand system put Blue beside #24191f, as the supporting colour. Seen in: Signal (https://brandsweets.com/colors/brands/signal-org), Bumble (https://brandsweets.com/colors/brands/bumble-com), CVS (https://brandsweets.com/colors/brands/cvs-com), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #24191f in 10 real palettes, including Yahoo's brand system and ClickUp's brand system, as the supporting colour. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com), ClickUp (https://brandsweets.com/colors/brands/clickup-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Graphite Mono and Estate put Blush Pink beside #24191f, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Estate (https://brandsweets.com/palettes/luxury#estate), Cartier (https://brandsweets.com/colors/brands/cartier-com), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 5 real palettes, including Woodsmoke and State Farm's brand system put Brown beside #24191f, as the accent. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Garnet (https://brandsweets.com/palettes/warm#garnet), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/brown
- **Burgundy** #800020 [pool] — 4 real palettes, including Candlelight and Mailchimp's brand system put Burgundy beside #24191f, as the lead colour. Seen in: Candlelight (https://brandsweets.com/palettes/warm#candlelight), Mailchimp (https://brandsweets.com/colors/brands/mailchimp-com), Qatar Airways (https://brandsweets.com/colors/brands/qatarairways-com), Rare Beauty (https://brandsweets.com/colors/brands/rarebeauty-com). — https://brandsweets.com/colors/burgundy
- **Burlywood** #deb887 [pool] — Burlywood is paired with #24191f in 6 real palettes, including Coffee Bar and Kiln, as the accent. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Kiln (https://brandsweets.com/palettes/dark#kiln), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/burlywood

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 17.02:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.23:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #966982 (4.64:1); AA: background → #858585 (4.61:1); AAA: text → #b08da0 (7.16:1); AAA: background → #a8a8a8 (7.16:1)

## Brands using this color

- **Pinterest** — text #211922 (Δ 0.841) — https://brandsweets.com/colors/brands/pinterest-com
- **Allbirds** — primary #241c24 (Δ 1.177) — https://brandsweets.com/colors/brands/allbirds-com
- **Victoria's Secret** — primary #221d1d (Δ 1.614) — https://brandsweets.com/colors/brands/victoriassecret-com
- **Victoria's Secret** — text #221d1d (Δ 1.614) — https://brandsweets.com/colors/brands/victoriassecret-com
- **Apple** — primary #221e1f (Δ 1.777) — https://brandsweets.com/colors/brands/apple-com
- **Formula 1** — text #1c1c25 (Δ 1.911) — https://brandsweets.com/colors/brands/formula1-com
- **Brave** — primary #1c1c1d (Δ 1.976) — https://brandsweets.com/colors/brands/brave-com
- **Brave** — text #1c1c1d (Δ 1.976) — https://brandsweets.com/colors/brands/brave-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/24191f-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#24191f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.