# #231a22

A color — warm, muted, dark, editorial, elegant, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#231a22`
- RGB: rgb(35, 26, 34)
- HSL: hsl(307, 15%, 12%)
- OKLCH: oklch(0.232 0.02 329.9)
- Relative luminance: 0.0121
- Nearest named color: Night Demons (#201b20, Δ 0.853) — https://brandsweets.com/colors/night-demons
- Moods: warm, muted, dark, editorial, elegant, luxury, bold
- Page: https://brandsweets.com/colors/231a22

## Tints & shades

- Tints (toward white): #3e2e3c, #553f52, #6f526c, #876483, #9d7b99, #b195ae, #c2adc0, #d6c7d4, #e7dfe6, #fbf9fa
- Shades (toward black): #20181f, #1d161c, #1d161c, #1a141a, #171117, #150f14, #120d11, #120d11, #0f0b0e, #0c090b

## Harmonies

- Complementary: #1a231b
- Analogous: #201a23, #231a1e
- Triadic: #22231a, #1a2223
- Split-complementary: #1e231a, #1a2320
- Tetradic: #23201a, #1a231b, #1a1e23

## Colors that go with #231a22

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #231a22 without the hard edge of pure #000. Seen in: HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Audi (https://brandsweets.com/colors/brands/audi-com), Logitech (https://brandsweets.com/colors/brands/logitech-com), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #231a22 in 18 real palettes, including Google's brand system and Warner Bros.'s brand system, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 23 real palettes, including Signal's brand system and Bumble's brand system put Blue beside #231a22, as the supporting colour. Seen in: Signal (https://brandsweets.com/colors/brands/signal-org), Bumble (https://brandsweets.com/colors/brands/bumble-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), CVS (https://brandsweets.com/colors/brands/cvs-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #231a22 in 10 real palettes, including ClickUp's brand system and Yahoo's brand system, as the lead colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — 6 real palettes, including Graphite Mono and Estate put Blush Pink beside #231a22, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Estate (https://brandsweets.com/palettes/luxury#estate), Cartier (https://brandsweets.com/colors/brands/cartier-com), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 5 real palettes, including Woodsmoke and State Farm's brand system put Brown beside #231a22, as the accent. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Garnet (https://brandsweets.com/palettes/warm#garnet), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/brown
- **Burgundy** #800020 [pool] — 4 real palettes, including Qatar Airways's brand system and Candlelight put Burgundy beside #231a22, as the accent. Seen in: Qatar Airways (https://brandsweets.com/colors/brands/qatarairways-com), Candlelight (https://brandsweets.com/palettes/warm#candlelight), Mailchimp (https://brandsweets.com/colors/brands/mailchimp-com), Rare Beauty (https://brandsweets.com/colors/brands/rarebeauty-com). — https://brandsweets.com/colors/burgundy
- **Burlywood** #deb887 [pool] — Burlywood is paired with #231a22 in 6 real palettes, including Coffee Bar and Kiln, as the accent. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Kiln (https://brandsweets.com/palettes/dark#kiln), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/burlywood

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 16.9:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.24:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #906a8b (4.62:1); AA: background → #858585 (4.58:1); AAA: text → #aa8da7 (7.08:1); AAA: background → #a8a8a8 (7.11:1)

## Brands using this color

- **Pinterest** — text #211922 (Δ 0.574) — https://brandsweets.com/colors/brands/pinterest-com
- **Allbirds** — primary #241c24 (Δ 0.743) — https://brandsweets.com/colors/brands/allbirds-com
- **Formula 1** — text #1c1c25 (Δ 1.472) — https://brandsweets.com/colors/brands/formula1-com
- **Victoria's Secret** — primary #221d1d (Δ 1.674) — https://brandsweets.com/colors/brands/victoriassecret-com
- **Victoria's Secret** — text #221d1d (Δ 1.674) — https://brandsweets.com/colors/brands/victoriassecret-com
- **Apple** — primary #221e1f (Δ 1.707) — https://brandsweets.com/colors/brands/apple-com
- **Nokia** — text #1d1e20 (Δ 1.917) — https://brandsweets.com/colors/brands/nokia-com
- **WhatsApp** — primary #1c1e21 (Δ 1.938) — https://brandsweets.com/colors/brands/whatsapp-com
- **WhatsApp** — text #1c1e21 (Δ 1.938) — https://brandsweets.com/colors/brands/whatsapp-com
- **Brave** — primary #1c1c1d (Δ 1.969) — https://brandsweets.com/colors/brands/brave-com
- **Brave** — text #1c1c1d (Δ 1.969) — https://brandsweets.com/colors/brands/brave-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/231a22-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#231a22" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
