# #20a0cb

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#20a0cb`
- RGB: rgb(32, 160, 203)
- HSL: hsl(195, 73%, 46%)
- OKLCH: oklch(0.66 0.12 227.1)
- Relative luminance: 0.2976
- Nearest named color: Blue Ocean (#009dc4, Δ 1.532) — https://brandsweets.com/colors/blue-ocean
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/20a0cb

## Tints & shades

- Tints (toward white): #27b0dd, #3db8e1, #57c1e5, #6dcae8, #83d2ec, #9adaef, #b0e2f3, #caecf7, #e0f4fa, #f6fcfe
- Shades (toward black): #1d92b9, #1a84a8, #177392, #146580, #11576e, #0e495d, #0c3b4b, #082a35, #061c23, #030e12

## Harmonies

- Complementary: #cb4a20
- Analogous: #20cba0, #204acb
- Triadic: #cb20a0, #a0cb20
- Split-complementary: #cb204a, #cba020
- Tetradic: #a020cb, #cb4a20, #4acb20

## Colors that go with #20a0cb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #20a0cb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Tomato** #ff6347 [harmony, pool: split] — Tomato is a split-complement of #20a0cb: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Substack (https://brandsweets.com/colors/brands/substack-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), FedEx (https://brandsweets.com/colors/brands/fedex-com). — https://brandsweets.com/colors/tomato
- **Amber** #ffbf00 [pool] — Amber is paired with #20a0cb in 7 real palettes, including Beach Hut and Salesforce's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 5 real palettes, including Unity's brand system and Qualcomm's brand system put Blue beside #20a0cb, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #20a0cb in 5 real palettes, including Diner and Riot Games's brand system, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #20a0cb: 5 real palettes, including Telegram's brand system and Snowflake AI Data Cloud's brand system, as the lead colour. Seen in: Telegram (https://brandsweets.com/colors/brands/telegram-org), Snowflake AI Data Cloud (https://brandsweets.com/colors/brands/snowflake-com), Remix (https://brandsweets.com/colors/brands/remix-run), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #20a0cb: 11 real palettes, including Gopro's brand system and Coca-Cola's brand system, as the lead colour. Seen in: Gopro (https://brandsweets.com/colors/brands/gopro-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Apple (https://brandsweets.com/colors/brands/apple-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #20a0cb in 4 real palettes, including Calm's brand system and Salesforce's brand system, as the supporting colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Netlify (https://brandsweets.com/colors/brands/netlify-com), Opensea (https://brandsweets.com/colors/brands/opensea-io). — https://brandsweets.com/colors/lightskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.02:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #197d9f (4.69:1); AA: background → #2b2b2b (4.69:1); AAA: text → #135e77 (7.25:1)
- On black (#000000): 6.95:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #20a4cf (7.27:1)

## Brands using this color

- **SoFi** — secondary #00a2c7 (Δ 1.129) — https://brandsweets.com/colors/brands/sofi-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/20a0cb-9cb5c4-df4e70-1f242d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#20a0cb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
