# #204646

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#204646`
- RGB: rgb(32, 70, 70)
- HSL: hsl(180, 37%, 20%)
- OKLCH: oklch(0.366 0.043 195.4)
- Relative luminance: 0.0513
- Nearest named color: Tropical Forest (#024a43, Δ 2.355) — https://brandsweets.com/colors/tropical-forest
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/204646

## Tints & shades

- Tints (toward white): #2d6262, #3a7e7e, #459696, #54b0b0, #70bdbd, #8ccaca, #a8d7d7, #c0e2e2, #dcefef, #f8fcfc
- Shades (toward black): #1d3f3f, #1b3b3b, #183434, #163131, #132a2a, #102323, #0e1f1f, #0b1818, #0a1515, #060e0e

## Harmonies

- Complementary: #462020
- Analogous: #204633, #203346
- Triadic: #462046, #464620
- Split-complementary: #462033, #463320
- Tetradic: #332046, #462020, #334620

## Colors that go with #204646

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: analogous] — Teal is #204646's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Gusto (https://brandsweets.com/colors/brands/gusto-com), N26 (https://brandsweets.com/colors/brands/n26-com), Mid-Century (https://brandsweets.com/palettes/warm#mid-century). — https://brandsweets.com/colors/teal
- **Rust** #b7410e [harmony, pool: complementary] — Rust sits directly opposite #204646 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: IHG (https://brandsweets.com/colors/brands/ihg-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/rust
- **Blue** #0000ff [pool] — 8 real palettes, including Jeep's brand system and Instacart's brand system put Blue beside #204646, as the accent. Seen in: Jeep (https://brandsweets.com/colors/brands/jeep-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Garden Wedding and Nursery put Blush Pink beside #204646, as the supporting colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Nursery (https://brandsweets.com/palettes/light#nursery), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #204646: 5 real palettes, including Paper & Pine and Clean Beauty, as the supporting colour. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Coastal (https://brandsweets.com/palettes/cool#coastal), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/cadetblue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #204646: 8 real palettes, including Notion's brand system and Clean Beauty. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #204646 in 10 real palettes, including Codecademy's brand system and Dunkin''s brand system, as the accent. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #204646: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.37:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.03:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #3b8181 (4.64:1); AA: background → #ababab (4.51:1); AAA: text → #4ca4a4 (7.15:1); AAA: background → #d6d6d6 (7.13:1)

## Brands using this color

- **Jeep** — secondary #1e4544 (Δ 0.499) — https://brandsweets.com/colors/brands/jeep-com
- **HubSpot** — primary #124548 (Δ 1.274) — https://brandsweets.com/colors/brands/hubspot-com
- **HubSpot** — accent #124548 (Δ 1.274) — https://brandsweets.com/colors/brands/hubspot-com
- **Zendesk** — accent #17494d (Δ 1.351) — https://brandsweets.com/colors/brands/zendesk-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/204646-a2bbbe-d45994-1f272d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#204646" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
