# #204355

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#204355`
- RGB: rgb(32, 67, 85)
- HSL: hsl(200, 45%, 23%)
- OKLCH: oklch(0.365 0.051 233)
- Relative luminance: 0.0498
- Nearest named color: Capital Blue (#1a4157, Δ 1.05) — https://brandsweets.com/colors/capital-blue
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/204355

## Tints & shades

- Tints (toward white): #2b5b73, #356f8d, #4187aa, #5199bd, #6faac8, #89bad2, #a6cbdd, #c0dae7, #deebf2, #f8fbfc
- Shades (toward black): #1d3e4e, #1b3846, #18323f, #152c37, #142934, #11232c, #0e1d25, #0b171e, #081216, #060c0f

## Harmonies

- Complementary: #553220
- Analogous: #20554c, #202955
- Triadic: #552043, #435520
- Split-complementary: #552029, #554c20
- Tetradic: #4c2055, #553220, #295520

## Colors that go with #204355

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #204355's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Zoom (https://brandsweets.com/colors/brands/zoom-us), Disney (https://brandsweets.com/colors/brands/disney-com), Docker (https://brandsweets.com/colors/brands/docker-com), Confluent (https://brandsweets.com/colors/brands/confluent-io). — https://brandsweets.com/colors/royalblue
- **Teal** #008080 [harmony, pool: analogous] — Teal is #204355's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Gusto (https://brandsweets.com/colors/brands/gusto-com), N26 (https://brandsweets.com/colors/brands/n26-com), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/teal
- **Sienna** #a0522d [harmony, pool: complementary] — Sienna sits directly opposite #204355 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/sienna
- **Blue** #0000ff [pool] — 10 real palettes, including Jeep's brand system and Alaska Airlines's brand system put Blue beside #204355, as the accent. Seen in: Jeep (https://brandsweets.com/colors/brands/jeep-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Garden Wedding and Nursery put Blush Pink beside #204355, as the supporting colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Nursery (https://brandsweets.com/palettes/light#nursery), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #204355: 5 real palettes, including Paper & Pine and Coastal, as the supporting colour. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Coastal (https://brandsweets.com/palettes/cool#coastal), Open House (https://brandsweets.com/palettes/clean#open-house), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/cadetblue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #204355: 7 real palettes, including Notion's brand system and Clean Beauty. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #204355: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.52:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #3c7e9f (4.68:1); AA: background → #ababab (4.58:1); AAA: text → #599dc0 (7.01:1); AAA: background → #d4d4d4 (7.1:1)

## Brands using this color

- **IHG** — accent #1f4456 (Δ 0.324) — https://brandsweets.com/colors/brands/ihg-com
- **Codecademy** — primary #1c4454 (Δ 0.545) — https://brandsweets.com/colors/brands/codecademy-com
- **Auth0** — secondary #27455c (Δ 1.575) — https://brandsweets.com/colors/brands/auth0-com
- **Hinge** — secondary #27455c (Δ 1.575) — https://brandsweets.com/colors/brands/hinge-co
- **Jack Daniel's** — secondary #27455c (Δ 1.575) — https://brandsweets.com/colors/brands/jackdaniels-com
- **Lamborghini** — accent #27455c (Δ 1.575) — https://brandsweets.com/colors/brands/lamborghini-com
- **Puma** — accent #27455c (Δ 1.575) — https://brandsweets.com/colors/brands/puma-com
- **Stanley** — accent #27455c (Δ 1.575) — https://brandsweets.com/colors/brands/stanley1913-com
- **Starlink** — primary #27455c (Δ 1.575) — https://brandsweets.com/colors/brands/starlink-com
- **Zoom** — accent #27455c (Δ 1.575) — https://brandsweets.com/colors/brands/zoom-us
- **Disney** — secondary #054553 (Δ 1.925) — https://brandsweets.com/colors/brands/disney-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/204355-9cb2c4-df4e64-1f232d-e9f1f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#204355" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
