# #201d2f

A color — cool, muted, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#201d2f`
- RGB: rgb(32, 29, 47)
- HSL: hsl(250, 24%, 15%)
- OKLCH: oklch(0.243 0.034 291.3)
- Relative luminance: 0.0139
- Nearest named color: Eclipse Elixir (#1f2133, Δ 1.375) — https://brandsweets.com/colors/eclipse-elixir
- Moods: cool, muted, dark, luxury, bold
- Page: https://brandsweets.com/colors/201d2f

## Tints & shades

- Tints (toward white): #312d49, #453e65, #564e7e, #675d98, #8077ac, #9790bb, #afaacb, #c7c3da, #e1dfec, #f9f9fb
- Shades (toward black): #1e1b2c, #1c1929, #1a1726, #181523, #151320, #111019, #0f0e16, #0d0c13, #0b0a10, #09080d

## Harmonies

- Complementary: #2c2f1d
- Analogous: #1d232f, #291d2f
- Triadic: #2f201d, #1d2f20
- Split-complementary: #2f291d, #232f1d
- Tetradic: #2f1d23, #2c2f1d, #1d2f29

## Colors that go with #201d2f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #201d2f: softer than #000 and cool enough to feel like part of the same palette. Seen in: Volkswagen (https://brandsweets.com/colors/brands/vw-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Audi (https://brandsweets.com/colors/brands/audi-com), Asana (https://brandsweets.com/colors/brands/asana-com). — https://brandsweets.com/colors/charcoal
- **Dark Olive Green** #556b2f [harmony, pool: complementary] — Dark Olive Green sits directly opposite #201d2f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Cohere (https://brandsweets.com/colors/brands/cohere-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/darkolivegreen
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #201d2f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Wellness (https://brandsweets.com/palettes/warm#wellness), Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Sienna** #a0522d [harmony, pool: split] — Sienna is a split-complement of #201d2f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Harvest (https://brandsweets.com/palettes/warm#harvest). — https://brandsweets.com/colors/sienna
- **Slate Blue** #6a5acd [harmony, pool: analogous] — Slate Blue is #201d2f's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: GitLab (https://brandsweets.com/colors/brands/gitlab), Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/slateblue
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #201d2f's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Discover (https://brandsweets.com/colors/brands/discover-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #201d2f — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), Clinic (https://brandsweets.com/palettes/clean#clinic), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #201d2f in 18 real palettes, including Wikipedia's brand system and Google's brand system, as the accent. Seen in: Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Google (https://brandsweets.com/colors/brands/google-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com). — https://brandsweets.com/colors/amber

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 16.43:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.28:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #776ea6 (4.57:1); AA: background → #878787 (4.57:1); AAA: text → #9790bb (7.02:1); AAA: background → #ababab (7.15:1)

## Brands using this color

- **Qatar Airways** — primary #1f212b (Δ 1.789) — https://brandsweets.com/colors/brands/qatarairways-com
- **Qatar Airways** — text #1f212b (Δ 1.789) — https://brandsweets.com/colors/brands/qatarairways-com
- **Volkswagen** — primary #1b2236 (Δ 1.962) — https://brandsweets.com/colors/brands/vw-com

## Curated palettes containing it

- **Pastel Pop** (pastel, playful, vivid, light) — #ff9fb2, #9ad0ec, #ffe08a, #ffffff, #1f1f2e — Pastels pushed to the saturated end — pink, sky and lemon — for brands that want soft AND loud. — tool: https://brandsweets.com/palettes/new/ff9fb2-9ad0ec-ffe08a-ffffff-1f1f2e — collection: https://brandsweets.com/palettes/pastel
- **Tide Pool** (ocean, cool, light, clean) — #1b998b, #2d3047, #ff9b71, #f4fbf9, #1e2333 — Sea-green and slate with a coral — a literal tide pool: two cool tones, one warm creature. — tool: https://brandsweets.com/palettes/new/1b998b-2d3047-ff9b71-f4fbf9-1e2333 — collection: https://brandsweets.com/palettes/ocean

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/201d2f-a79cc4-dfb14e-281f2d-e9ecf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#201d2f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.