# #1f496f

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#1f496f`
- RGB: rgb(31, 73, 111)
- HSL: hsl(209, 56%, 28%)
- OKLCH: oklch(0.395 0.08 248.5)
- Relative luminance: 0.062
- Nearest named color: Blue Funk (#2d4470, Δ 1.99) — https://brandsweets.com/colors/blue-funk
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/1f496f

## Tints & shades

- Tints (toward white): #275b8b, #2f6da7, #377fc3, #5091ce, #6ca2d5, #88b4dd, #a4c5e5, #bfd7ed, #dbe8f5, #f7fafd
- Shades (toward black): #1d4467, #1a3c5b, #183754, #142f48, #122a40, #102438, #0c1d2c, #0a1724, #071018, #040a10

## Harmonies

- Complementary: #6f461f
- Analogous: #1f6f6e, #1f216f
- Triadic: #6f1f49, #496f1f
- Split-complementary: #6f1f21, #6f6e1f
- Tetradic: #6e1f6f, #6f461f, #216f1f

## Colors that go with #1f496f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #1f496f — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Walgreens (https://brandsweets.com/colors/brands/walgreens-com). — https://brandsweets.com/colors/crimson
- **Teal** #008080 [harmony, pool: analogous] — Teal is #1f496f's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Gusto (https://brandsweets.com/colors/brands/gusto-com), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/teal
- **Blue** #0000ff [pool] — 7 real palettes, including Alaska Airlines's brand system and CVS's brand system put Blue beside #1f496f, as the accent. Seen in: Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), CVS (https://brandsweets.com/colors/brands/cvs-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Tesco (https://brandsweets.com/colors/brands/tesco-com). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #1f496f: 5 real palettes, including Dusk and Paper & Pine, as the supporting colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Open House (https://brandsweets.com/palettes/clean#open-house), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #1f496f: 15 real palettes, including Hinge's brand system and Jack Daniel's's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #1f496f in 4 real palettes, including Disney's brand system and Sapphire & Gold, as the accent. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), Fireside (https://brandsweets.com/palettes/dark#fireside), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/goldenrod
- **Light Sea Green** #20b2aa [pool] — Light Sea Green shows up next to #1f496f in 4 real palettes, including Confluent's brand system and Lagoon, as the accent. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), N26 (https://brandsweets.com/colors/brands/n26-com), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/lightseagreen
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #1f496f: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.37:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.24:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #357abb (4.65:1); AA: background → #b5b5b5 (4.57:1); AAA: text → #609bd2 (7.12:1); AAA: background → #e0e0e0 (7.1:1)

## Brands using this color

- **Microsoft** — secondary #2a446f (Δ 1.75) — https://brandsweets.com/colors/brands/microsoft-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/1f496f-9cacc4-df4e4e-1f212d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#1f496f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.