# #1f2829

A color — cool, muted, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#1f2829`
- RGB: rgb(31, 40, 41)
- HSL: hsl(186, 14%, 14%)
- OKLCH: oklch(0.269 0.013 204.7)
- Relative luminance: 0.0197
- Nearest named color: Black Pearl (#1e272c, Δ 0.78) — https://brandsweets.com/colors/black-pearl
- Moods: cool, muted, dark, luxury, bold
- Page: https://brandsweets.com/colors/1f2829

## Tints & shades

- Tints (toward white): #303e40, #44585a, #566f71, #69888c, #7f9b9f, #96adb0, #b1c2c4, #c8d4d5, #e2e8e9, #f9fafb
- Shades (toward black): #1d2526, #1a2223, #181f20, #161c1d, #141a1a, #121717, #0f1414, #0d1111, #0b0e0f, #090b0c

## Harmonies

- Complementary: #29201f
- Analogous: #1f2925, #1f2329
- Triadic: #291f28, #28291f
- Split-complementary: #291f23, #29251f
- Tetradic: #251f29, #29201f, #23291f

## Colors that go with #1f2829

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #1f2829 without the hard edge of pure #000. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Squarespace (https://brandsweets.com/colors/brands/squarespace-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #1f2829 in 18 real palettes, including McDonald's's brand system and Wikipedia's brand system, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 23 real palettes, including Readymag's brand system and Rolex's brand system put Blue beside #1f2829, as the supporting colour. Seen in: Readymag (https://brandsweets.com/colors/brands/readymag-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), Bumble (https://brandsweets.com/colors/brands/bumble-com), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #1f2829 in 9 real palettes, including ClickUp's brand system and Yahoo's brand system, as the lead colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — 7 real palettes, including Graphite Mono and Rain Garden put Blush Pink beside #1f2829, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush), Estate (https://brandsweets.com/palettes/luxury#estate). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 5 real palettes, including Typewriter and Woodsmoke put Brown beside #1f2829, as the accent. Seen in: Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/brown
- **Burlywood** #deb887 [pool] — Burlywood is paired with #1f2829 in 6 real palettes, including Chalkboard and Kiln, as the lead colour. Seen in: Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln), Coastal (https://brandsweets.com/palettes/cool#coastal), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/burlywood
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #1f2829: 10 real palettes, including Paper & Pine and Dusk, as the supporting colour. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Dusk (https://brandsweets.com/palettes/cool#dusk), SoFi (https://brandsweets.com/colors/brands/sofi-com), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 15.07:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.39:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5e7a7d (4.56:1); AA: background → #8f8f8f (4.66:1); AAA: text → #7f9b9f (7.09:1); AAA: background → #b3b3b3 (7.19:1)

## Brands using this color

- **American Eagle** — primary #24272a (Δ 0.932) — https://brandsweets.com/colors/brands/ae-com
- **American Eagle** — text #24272a (Δ 0.932) — https://brandsweets.com/colors/brands/ae-com
- **7-Eleven** — primary #212529 (Δ 1.096) — https://brandsweets.com/colors/brands/7-eleven-com
- **7-Eleven** — text #212529 (Δ 1.096) — https://brandsweets.com/colors/brands/7-eleven-com
- **AMD** — primary #212529 (Δ 1.096) — https://brandsweets.com/colors/brands/amd-com
- **AMD** — text #212529 (Δ 1.096) — https://brandsweets.com/colors/brands/amd-com
- **Boeing** — text #212529 (Δ 1.096) — https://brandsweets.com/colors/brands/boeing-com
- **Calvin Klein** — primary #212529 (Δ 1.096) — https://brandsweets.com/colors/brands/calvinklein-us
- **Calvin Klein** — text #212529 (Δ 1.096) — https://brandsweets.com/colors/brands/calvinklein-us
- **Datadog** — text #212529 (Δ 1.096) — https://brandsweets.com/colors/brands/datadoghq-com
- **Tommy Hilfiger** — primary #212529 (Δ 1.096) — https://brandsweets.com/colors/brands/tommy-com
- **Tommy Hilfiger** — text #212529 (Δ 1.096) — https://brandsweets.com/colors/brands/tommy-com
- **Trader Joe's** — primary #212529 (Δ 1.096) — https://brandsweets.com/colors/brands/traderjoes-com
- **Trader Joe's** — text #212529 (Δ 1.096) — https://brandsweets.com/colors/brands/traderjoes-com
- **Vodafone** — text #25282b (Δ 1.107) — https://brandsweets.com/colors/brands/vodafone-com
- **Chevrolet** — primary #262626 (Δ 1.277) — https://brandsweets.com/colors/brands/chevrolet-com
- **Chevrolet** — text #262626 (Δ 1.277) — https://brandsweets.com/colors/brands/chevrolet-com
- **Cloudflare** — text #262626 (Δ 1.277) — https://brandsweets.com/colors/brands/cloudflare
- **Obsidian** — text #262626 (Δ 1.277) — https://brandsweets.com/colors/brands/obsidian-md
- **Svelte** — text #262626 (Δ 1.277) — https://brandsweets.com/colors/brands/svelte-dev
- **Zed** — text #242529 (Δ 1.291) — https://brandsweets.com/colors/brands/zed-dev
- **Subaru** — text #1d252c (Δ 1.434) — https://brandsweets.com/colors/brands/subaru-com
- **Readymag** — text #282828 (Δ 1.518) — https://brandsweets.com/colors/brands/readymag-com
- **YouTube** — secondary #282828 (Δ 1.518) — https://brandsweets.com/colors/brands/youtube-com
- **Retool** — primary #242424 (Δ 1.524) — https://brandsweets.com/colors/brands/retool-com
- **Superhuman** — text #292827 (Δ 1.706) — https://brandsweets.com/colors/brands/superhuman-com
- **GitHub** — text #1f2328 (Δ 1.761) — https://brandsweets.com/colors/brands/github
- **McDonald's** — text #292929 (Δ 1.773) — https://brandsweets.com/colors/brands/mcdonalds-com
- **AT&T** — primary #1d2329 (Δ 1.884) — https://brandsweets.com/colors/brands/att-com
- **AT&T** — text #1d2329 (Δ 1.884) — https://brandsweets.com/colors/brands/att-com

## Curated palettes containing it

- **Chalkboard** (dark, muted, warm) — #e8c170, #a8b5a0, #f28e6b, #1f2a24, #f1ede4 — Slate green with chalk cream and a coral — nostalgic without being twee. — tool: https://brandsweets.com/palettes/new/e8c170-a8b5a0-f28e6b-1f2a24-f1ede4 — collection: https://brandsweets.com/palettes/dark
- **Riverbed** (earthy, muted, cool) — #5f7a6b, #a89f91, #b7742f, #f4f3ef, #22281f — Wet-stone green and pebble grey with a copper accent — an earth palette that leans cool, for outdoor and wellness. — tool: https://brandsweets.com/palettes/new/5f7a6b-a89f91-b7742f-f4f3ef-22281f — collection: https://brandsweets.com/palettes/earthy

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/1f2829-a2b8be-df4e86-1f262d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#1f2829" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
