# #1ddadd

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#1ddadd`
- RGB: rgb(29, 218, 221)
- HSL: hsl(181, 77%, 49%)
- OKLCH: oklch(0.807 0.134 196.6)
- Relative luminance: 0.5562
- Nearest named color: mediumturquoise (#48d1cc, Δ 2.91) — https://brandsweets.com/colors/mediumturquoise
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/1ddadd

## Tints & shades

- Tints (toward white): #2fe1e4, #46e4e7, #5de8ea, #73ebed, #8aeef0, #9cf1f2, #b2f4f5, #c9f7f8, #dffafb, #f6fefe
- Shades (toward black): #1ac8cb, #17b2b5, #15a0a2, #128a8c, #10787a, #0d6263, #0b5051, #083a3b, #052829, #021212

## Harmonies

- Complementary: #dd201d
- Analogous: #1ddd80, #1d7add
- Triadic: #dd1dda, #dadd1d
- Split-complementary: #dd1d7a, #dd801d
- Tetradic: #801ddd, #dd201d, #7add1d

## Colors that go with #1ddadd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #1ddadd: softer than #000 and cool enough to feel like part of the same palette. Seen in: UEFA (https://brandsweets.com/colors/brands/uefa-com), Vimeo (https://brandsweets.com/colors/brands/vimeo-com), Boeing (https://brandsweets.com/colors/brands/boeing-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Light Coral** #f08080 [harmony, pool: complementary] — Light Coral sits directly opposite #1ddadd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightcoral
- **Crimson** #dc143c [pool] — Crimson is paired with #1ddadd in 4 real palettes, including Tiffany & Co.'s brand system and Riot Games's brand system, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [harmony, pool: analogous] — Deep Sky Blue is #1ddadd's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Astro (https://brandsweets.com/colors/brands/astro-build), Snowflake AI Data Cloud (https://brandsweets.com/colors/brands/snowflake-com). — https://brandsweets.com/colors/deepskyblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #1ddadd: 4 real palettes, including Patreon's brand system and Opensea's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Bluesky Social (https://brandsweets.com/colors/brands/bsky-app), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/dodgerblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #1ddadd in 4 real palettes, including Docker's brand system and Telehealth, as the supporting colour. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), 1password (https://brandsweets.com/colors/brands/1password-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #1ddadd in 11 real palettes, including Crayon Box and Boeing's brand system, as the text colour against it. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Boeing (https://brandsweets.com/colors/brands/boeing-com), Mint Chip (https://brandsweets.com/palettes/light#mint-chip), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/taupe
- **Blue** #0000ff [pool] — 3 real palettes, including Canva's brand system and Uber's brand system put Blue beside #1ddadd, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Uber (https://brandsweets.com/colors/brands/uber-com), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.73:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #118183 (4.68:1); AA: background → #525252 (4.51:1); AAA: text → #0d6263 (7.13:1); AAA: background → #333333 (7.29:1)
- On black (#000000): 12.12:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Prisma** — accent #01d7e4 (Δ 1.551) — https://brandsweets.com/colors/brands/prisma-io

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/1ddadd-a2babe-d45992-1f272d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#1ddadd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
