# #1d7253

A color — dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#1d7253`
- RGB: rgb(29, 114, 83)
- HSL: hsl(158, 59%, 28%)
- OKLCH: oklch(0.494 0.094 164)
- Relative luminance: 0.1292
- Nearest named color: Greasy Greens (#117755, Δ 1.513) — https://brandsweets.com/colors/greasy-greens
- Moods: dark, luxury, bold
- Page: https://brandsweets.com/colors/1d7253

## Tints & shades

- Tints (toward white): #258e67, #2caa7c, #33c791, #4dd1a0, #69d8af, #85e0bf, #a2e7ce, #beeedd, #dbf6ec, #f7fdfb
- Shades (toward black): #1b694d, #185d44, #16553e, #134935, #11412f, #0f3929, #0c2d20, #09241b, #061812, #04100c

## Harmonies

- Complementary: #721d3c
- Analogous: #1d7229, #1d6672
- Triadic: #531d72, #72531d
- Split-complementary: #721d66, #72291d
- Tetradic: #291d72, #721d3c, #66721d

## Colors that go with #1d7253

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #1d7253: softer than #000 and cool enough to feel like part of the same palette. Seen in: Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Canopy (https://brandsweets.com/palettes/cool#canopy), Gusto (https://brandsweets.com/colors/brands/gusto-com), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #1d7253: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #1d7253 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Blue** #0000ff [pool] — 4 real palettes, including Warp's brand system and Rolex's brand system put Blue beside #1d7253, as the supporting colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Rolex (https://brandsweets.com/colors/brands/rolex-com), Kia (https://brandsweets.com/colors/brands/kia-com), Instacart (https://brandsweets.com/colors/brands/instacart-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #1d7253: 4 real palettes, including Clay & Linen and Desert Road, as the lead colour. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #1d7253: 7 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #1d7253 in 4 real palettes, including Mid-Century and Fireside, as the accent. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Fireside (https://brandsweets.com/palettes/dark#fireside), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/goldenrod
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #1d7253 in 4 real palettes, including Undergrowth and Console Light, as the lead colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Console Light (https://brandsweets.com/palettes/technical#console-light), Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/mediumseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.86:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #196147 (7.39:1)
- On black (#000000): 3.58:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #238661 (4.65:1); AA: background → #e3e3e3 (4.57:1); AAA: text → #2caa7c (7.15:1)

## Brands using this color

- **7-Eleven** — secondary #14734f (Δ 0.899) — https://brandsweets.com/colors/brands/7-eleven-com
- **Cohere** — primary #00754e (Δ 1.668) — https://brandsweets.com/colors/brands/cohere-com
- **Cohere** — accent #00754e (Δ 1.668) — https://brandsweets.com/colors/brands/cohere-com
- **Stanley** — secondary #22725f (Δ 1.948) — https://brandsweets.com/colors/brands/stanley1913-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/1d7253-a2beb7-d459c2-1f2c2d-e9f1eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#1d7253" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
