# #1d392e

A color — muted, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#1d392e`
- RGB: rgb(29, 57, 46)
- HSL: hsl(156, 33%, 17%)
- OKLCH: oklch(0.319 0.04 166.7)
- Relative luminance: 0.0338
- Nearest named color: Aztec (#293432, Δ 2.587) — https://brandsweets.com/colors/aztec
- Moods: muted, dark, luxury, bold
- Page: https://brandsweets.com/colors/1d392e

## Tints & shades

- Tints (toward white): #2b5544, #38705a, #468b6f, #54a685, #71b79b, #8cc5ae, #a7d3c1, #c2e0d4, #ddeee7, #f8fcfa
- Shades (toward black): #1b362b, #182f26, #162c23, #152921, #13251e, #0f1f18, #0e1b16, #0c1813, #09110e, #070e0b

## Harmonies

- Complementary: #3a1d28
- Analogous: #1d3a20, #1d373a
- Triadic: #2e1d3a, #3a2e1d
- Split-complementary: #3a1d37, #3a201d
- Tetradic: #201d3a, #3a1d28, #373a1d

## Colors that go with #1d392e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Rust** #b7410e [harmony, pool: split] — Rust is a split-complement of #1d392e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: IHG (https://brandsweets.com/colors/brands/ihg-com), Harvest (https://brandsweets.com/palettes/warm#harvest), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/rust
- **Sea Green** #2e8b57 [harmony, pool: analogous] — Sea Green is #1d392e's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Subaru (https://brandsweets.com/colors/brands/subaru-com), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/seagreen
- **Sienna** #a0522d [harmony, pool: triadic] — Sienna completes a triad with #1d392e — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Harvest (https://brandsweets.com/palettes/warm#harvest), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/sienna
- **Teal** #008080 [harmony, pool: analogous] — Teal is #1d392e's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #1d392e in 7 real palettes, including McDonald's's brand system and Beach Hut, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 14 real palettes, including Instacart's brand system and Minecraft's brand system put Blue beside #1d392e, as the accent. Seen in: Instacart (https://brandsweets.com/colors/brands/instacart-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Headspace (https://brandsweets.com/colors/brands/headspace-com), Jeep (https://brandsweets.com/colors/brands/jeep-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Rain Garden and Garden Wedding put Blush Pink beside #1d392e, as the accent. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Blush (https://brandsweets.com/palettes/light#blush), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono). — https://brandsweets.com/colors/blush-pink
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #1d392e: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.52:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.68:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #418167 (4.56:1); AA: background → #9c9c9c (4.56:1); AAA: text → #54a685 (7.17:1); AAA: background → #c2c2c2 (7.03:1)

## Brands using this color

- **Chobani** — accent #1b3a32 (Δ 0.658) — https://brandsweets.com/colors/brands/chobani-com
- **Chobani** — secondary #1a3c34 (Δ 1.188) — https://brandsweets.com/colors/brands/chobani-com
- **WhatsApp** — secondary #103928 (Δ 1.778) — https://brandsweets.com/colors/brands/whatsapp-com
- **Logitech** — accent #0d3a38 (Δ 1.976) — https://brandsweets.com/colors/brands/logitech-com

## Curated palettes containing it

- **Mint Chip** (pastel, light, clean) — #98d8c8, #c8e6c9, #f7c8a0, #fbfffd, #1f3a33 — Mint and celadon with a peach accent — fresh without being clinical; the deep green text keeps it grounded. — tool: https://brandsweets.com/palettes/new/98d8c8-c8e6c9-f7c8a0-fbfffd-1f3a33 — collection: https://brandsweets.com/palettes/pastel
- **Pine & Birch** (forest, clean, minimal, cool) — #1f5f3f, #a3b18a, #dad7cd, #fdfcf9, #2b3a2f — One deep pine on birch-white with sage and bark greys — Scandinavian forest: mostly light, one committed green. — tool: https://brandsweets.com/palettes/new/1f5f3f-a3b18a-dad7cd-fdfcf9-2b3a2f — collection: https://brandsweets.com/palettes/forest

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/1d392e-a2beb6-d459c6-1f2d2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#1d392e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.