# #1d2e67

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#1d2e67`
- RGB: rgb(29, 46, 103)
- HSL: hsl(226, 56%, 26%)
- OKLCH: oklch(0.323 0.102 267.8)
- Relative luminance: 0.0319
- Nearest named color: Atlantic Navy (#13336f, Δ 1.979) — https://brandsweets.com/colors/atlantic-navy
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/1d2e67

## Tints & shades

- Tints (toward white): #253b83, #2d489f, #3656bf, #4c6acd, #6881d4, #8498dc, #a0b0e4, #bfcaed, #dbe1f5, #f7f8fd
- Shades (toward black): #1b2b5f, #192758, #15224c, #131e44, #111b3c, #0f1734, #0c142c, #090e20, #070b18, #040710

## Harmonies

- Complementary: #67561d
- Analogous: #1d5467, #311d67
- Triadic: #671d2e, #2e671d
- Split-complementary: #67311d, #54671d
- Tetradic: #671d54, #67561d, #1d6731

## Colors that go with #1d2e67

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #1d2e67: softer than #000 and cool enough to feel like part of the same palette. Seen in: CeraVe (https://brandsweets.com/colors/brands/cerave-com), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Squarespace (https://brandsweets.com/colors/brands/squarespace-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #1d2e67 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Mushroom (https://brandsweets.com/palettes/neutral#mushroom). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #1d2e67's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Glacier (https://brandsweets.com/palettes/cool#glacier), Discover (https://brandsweets.com/colors/brands/discover-com), Hershey's (https://brandsweets.com/colors/brands/hersheys-com). — https://brandsweets.com/colors/steelblue
- **Dark Olive Green** #556b2f [harmony, pool: complementary] — Dark Olive Green sits directly opposite #1d2e67 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com). — https://brandsweets.com/colors/darkolivegreen
- **Blue** #0000ff [pool] — 10 real palettes, including Alaska Airlines's brand system and Monzo's brand system put Blue beside #1d2e67, as the accent. Seen in: Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #1d2e67: 7 real palettes, including Open House and Coastal, as the supporting colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Coastal (https://brandsweets.com/palettes/cool#coastal), SoFi (https://brandsweets.com/colors/brands/sofi-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/cadetblue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #1d2e67: 4 real palettes, including Blue Mono and Purina Pro Plan's brand system, as the lead colour. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Purina Pro Plan (https://brandsweets.com/colors/brands/chewy-com), MLB (https://brandsweets.com/colors/brands/mlb-com), Unilever (https://brandsweets.com/colors/brands/unilever-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #1d2e67: 5 real palettes, including Blue Mono and Blizzard's brand system, as the supporting colour. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Blizzard (https://brandsweets.com/colors/brands/blizzard-com), Peacock (https://brandsweets.com/colors/brands/peacocktv-com), Retool (https://brandsweets.com/colors/brands/retool-com). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.81:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.64:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5471cf (4.64:1); AA: background → #9c9c9c (4.67:1); AAA: text → #8095db (7.24:1); AAA: background → #c2c2c2 (7.19:1)

## Brands using this color

- **Gillette** — accent #182f6e (Δ 1.306) — https://brandsweets.com/colors/brands/gillette-com
- **Casper Sleep** — accent #1e306e (Δ 1.329) — https://brandsweets.com/colors/brands/casper-com
- **Marvel** — secondary #223364 (Δ 1.824) — https://brandsweets.com/colors/brands/marvel-com
- **Confluent** — primary #143464 (Δ 1.988) — https://brandsweets.com/colors/brands/confluent-io

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/1d2e67-9ca1c4-df774e-221f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#1d2e67" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.