# #1d2525

A color — cool, muted, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#1d2525`
- RGB: rgb(29, 37, 37)
- HSL: hsl(180, 12%, 13%)
- OKLCH: oklch(0.257 0.011 196.5)
- Relative luminance: 0.0172
- Nearest named color: Black Pearl (#1e272c, Δ 1.339) — https://brandsweets.com/colors/black-pearl
- Moods: cool, muted, dark, luxury, bold
- Page: https://brandsweets.com/colors/1d2525

## Tints & shades

- Tints (toward white): #313f3f, #435656, #586f6f, #698686, #819c9c, #98aeae, #b2c2c2, #c9d4d4, #e2e9e9, #f9fbfb
- Shades (toward black): #1b2222, #191f1f, #161d1d, #141a1a, #141a1a, #121717, #101414, #0d1111, #0b0e0e, #090b0b

## Harmonies

- Complementary: #251d1d
- Analogous: #1d2521, #1d2125
- Triadic: #251d25, #25251d
- Split-complementary: #251d21, #25211d
- Tetradic: #211d25, #251d1d, #21251d

## Colors that go with #1d2525

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #1d2525 without the hard edge of pure #000. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Boeing (https://brandsweets.com/colors/brands/boeing-com), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), HubSpot (https://brandsweets.com/colors/brands/hubspot-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #1d2525 in 18 real palettes, including Wikipedia's brand system and Google's brand system, as the accent. Seen in: Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Google (https://brandsweets.com/colors/brands/google-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 24 real palettes, including Rolex's brand system and Bumble's brand system put Blue beside #1d2525, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Bumble (https://brandsweets.com/colors/brands/bumble-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Signal (https://brandsweets.com/colors/brands/signal-org). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #1d2525 in 10 real palettes, including ClickUp's brand system and Yahoo's brand system, as the lead colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — 6 real palettes, including Graphite Mono and Rain Garden put Blush Pink beside #1d2525, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush), Estate (https://brandsweets.com/palettes/luxury#estate). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 5 real palettes, including Typewriter and Woodsmoke put Brown beside #1d2525, as the accent. Seen in: Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/brown
- **Burlywood** #deb887 [pool] — Burlywood is paired with #1d2525 in 6 real palettes, including Chalkboard and Kiln, as the lead colour. Seen in: Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln), Coastal (https://brandsweets.com/palettes/cool#coastal), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/burlywood
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #1d2525: 10 real palettes, including Paper & Pine and SoFi's brand system, as the supporting colour. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), SoFi (https://brandsweets.com/colors/brands/sofi-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 15.63:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.34:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #607b7b (4.62:1); AA: background → #8a8a8a (4.53:1); AAA: text → #819c9c (7.17:1); AAA: background → #b0b0b0 (7.21:1)

## Brands using this color

- **7-Eleven** — primary #212529 (Δ 1.073) — https://brandsweets.com/colors/brands/7-eleven-com
- **7-Eleven** — text #212529 (Δ 1.073) — https://brandsweets.com/colors/brands/7-eleven-com
- **AMD** — primary #212529 (Δ 1.073) — https://brandsweets.com/colors/brands/amd-com
- **AMD** — text #212529 (Δ 1.073) — https://brandsweets.com/colors/brands/amd-com
- **Boeing** — text #212529 (Δ 1.073) — https://brandsweets.com/colors/brands/boeing-com
- **Calvin Klein** — primary #212529 (Δ 1.073) — https://brandsweets.com/colors/brands/calvinklein-us
- **Calvin Klein** — text #212529 (Δ 1.073) — https://brandsweets.com/colors/brands/calvinklein-us
- **Datadog** — text #212529 (Δ 1.073) — https://brandsweets.com/colors/brands/datadoghq-com
- **Tommy Hilfiger** — primary #212529 (Δ 1.073) — https://brandsweets.com/colors/brands/tommy-com
- **Tommy Hilfiger** — text #212529 (Δ 1.073) — https://brandsweets.com/colors/brands/tommy-com
- **Trader Joe's** — primary #212529 (Δ 1.073) — https://brandsweets.com/colors/brands/traderjoes-com
- **Trader Joe's** — text #212529 (Δ 1.073) — https://brandsweets.com/colors/brands/traderjoes-com
- **GitHub** — text #1f2328 (Δ 1.113) — https://brandsweets.com/colors/brands/github
- **Retool** — primary #242424 (Δ 1.196) — https://brandsweets.com/colors/brands/retool-com
- **AT&T** — primary #1d2329 (Δ 1.221) — https://brandsweets.com/colors/brands/att-com
- **AT&T** — text #1d2329 (Δ 1.221) — https://brandsweets.com/colors/brands/att-com
- **Acer** — text #222222 (Δ 1.234) — https://brandsweets.com/colors/brands/acer-com
- **Airbnb** — text #222222 (Δ 1.234) — https://brandsweets.com/colors/brands/airbnb
- **AliExpress** — primary #222222 (Δ 1.234) — https://brandsweets.com/colors/brands/aliexpress-com
- **AliExpress** — text #222222 (Δ 1.234) — https://brandsweets.com/colors/brands/aliexpress-com
- **Nikon** — primary #222222 (Δ 1.234) — https://brandsweets.com/colors/brands/nikon-com
- **Nikon** — text #222222 (Δ 1.234) — https://brandsweets.com/colors/brands/nikon-com
- **Subaru** — text #1d252c (Δ 1.344) — https://brandsweets.com/colors/brands/subaru-com
- **Wikipedia** — primary #202122 (Δ 1.391) — https://brandsweets.com/colors/brands/wikipedia-org
- **Wikipedia** — text #202122 (Δ 1.391) — https://brandsweets.com/colors/brands/wikipedia-org
- **Cohere** — text #212121 (Δ 1.448) — https://brandsweets.com/colors/brands/cohere-com
- **Postman** — text #212121 (Δ 1.448) — https://brandsweets.com/colors/brands/postman-com
- **Rolex** — text #212121 (Δ 1.448) — https://brandsweets.com/colors/brands/rolex-com
- **SoFi** — primary #212121 (Δ 1.448) — https://brandsweets.com/colors/brands/sofi-com
- **SoFi** — text #212121 (Δ 1.448) — https://brandsweets.com/colors/brands/sofi-com
- **Zed** — text #242529 (Δ 1.49) — https://brandsweets.com/colors/brands/zed-dev
- **Chevrolet** — primary #262626 (Δ 1.65) — https://brandsweets.com/colors/brands/chevrolet-com
- **Chevrolet** — text #262626 (Δ 1.65) — https://brandsweets.com/colors/brands/chevrolet-com
- **Cloudflare** — text #262626 (Δ 1.65) — https://brandsweets.com/colors/brands/cloudflare
- **Obsidian** — text #262626 (Δ 1.65) — https://brandsweets.com/colors/brands/obsidian-md
- **Svelte** — text #262626 (Δ 1.65) — https://brandsweets.com/colors/brands/svelte-dev
- **American Eagle** — primary #24272a (Δ 1.679) — https://brandsweets.com/colors/brands/ae-com
- **American Eagle** — text #24272a (Δ 1.679) — https://brandsweets.com/colors/brands/ae-com
- **Bumble** — primary #202020 (Δ 1.74) — https://brandsweets.com/colors/brands/bumble-com
- **Bumble** — text #202020 (Δ 1.74) — https://brandsweets.com/colors/brands/bumble-com
- **ClickUp** — text #202020 (Δ 1.74) — https://brandsweets.com/colors/brands/clickup-com
- **Lamborghini** — primary #202020 (Δ 1.74) — https://brandsweets.com/colors/brands/lamborghini-com
- **Lamborghini** — text #202020 (Δ 1.74) — https://brandsweets.com/colors/brands/lamborghini-com
- **Todoist** — text #25221e (Δ 1.774) — https://brandsweets.com/colors/brands/todoist-com
- **Cursor** — text #26251e (Δ 1.902) — https://brandsweets.com/colors/brands/cursor-com

## Curated palettes containing it

- **Chalkboard** (dark, muted, warm) — #e8c170, #a8b5a0, #f28e6b, #1f2a24, #f1ede4 — Slate green with chalk cream and a coral — nostalgic without being twee. — tool: https://brandsweets.com/palettes/new/e8c170-a8b5a0-f28e6b-1f2a24-f1ede4 — collection: https://brandsweets.com/palettes/dark
- **Crayon Box** (playful, vivid, friendly) — #ff5e5b, #00cecb, #ffed66, #ffffff, #222222 — Red, teal and yellow at crayon saturation — joyful, but on white with black type so it stays readable for grown-ups. — tool: https://brandsweets.com/palettes/new/ff5e5b-00cecb-ffed66-ffffff-222222 — collection: https://brandsweets.com/palettes/playful
- **Paper & Pine** (minimal, cool, clean, muted) — #1f4d3a, #8aa39b, #d98c3f, #f7f7f4, #1c2321 — Deep pine on paper-white with a marmalade accent — a quiet, sustainable-brand palette that isn't beige. — tool: https://brandsweets.com/palettes/new/1f4d3a-8aa39b-d98c3f-f7f7f4-1c2321 — collection: https://brandsweets.com/palettes/minimal
- **Riverbed** (earthy, muted, cool) — #5f7a6b, #a89f91, #b7742f, #f4f3ef, #22281f — Wet-stone green and pebble grey with a copper accent — an earth palette that leans cool, for outdoor and wellness. — tool: https://brandsweets.com/palettes/new/5f7a6b-a89f91-b7742f-f4f3ef-22281f — collection: https://brandsweets.com/palettes/earthy
- **Graphite Mono** (monochrome, neutral, minimal, modern) — #222222, #767676, #bdbdbd, #fafafa, #111111 — Five greys, no hue — the true monochrome; the accent is a lighter grey, so hierarchy comes from weight and size alone. — tool: https://brandsweets.com/palettes/new/222222-767676-bdbdbd-fafafa-111111 — collection: https://brandsweets.com/palettes/monochrome

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/1d2525-a2bbbe-d45994-1f272d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#1d2525" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.