# #196143

A color — dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#196143`
- RGB: rgb(25, 97, 67)
- HSL: hsl(155, 59%, 24%)
- OKLCH: oklch(0.44 0.086 161.2)
- Relative luminance: 0.0916
- Nearest named color: Hunter Green (#355e3b, Δ 2.262) — https://brandsweets.com/colors/hunter-green
- Moods: dark, luxury, bold
- Page: https://brandsweets.com/colors/196143

## Tints & shades

- Tints (toward white): #207e57, #299e6d, #30bb81, #44cf95, #61d6a5, #7ddeb5, #9ee6c8, #baedd8, #dbf6ea, #f7fdfa
- Shades (toward black): #17593e, #155138, #134932, #11412d, #0f3927, #0d3122, #0a291c, #082016, #061811, #04100b

## Harmonies

- Complementary: #611937
- Analogous: #19611f, #195b61
- Triadic: #431961, #614319
- Split-complementary: #61195b, #611f19
- Tetradic: #1f1961, #611937, #5b6119

## Colors that go with #196143

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #196143: softer than #000 and cool enough to feel like part of the same palette. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Pampers (https://brandsweets.com/colors/brands/pampers-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #196143: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/crimson
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #196143 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Denim** #1560bd [pool] — Designers have shipped Denim with #196143: 8 real palettes, including HP's brand system and Xbox's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Xbox (https://brandsweets.com/colors/brands/xbox-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/denim
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #196143 in 4 real palettes, including Neon's brand system and Clerk's brand system, as the accent. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), Clerk (https://brandsweets.com/colors/brands/clerk-com), HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Tumblr (https://brandsweets.com/colors/brands/tumblr-com). — https://brandsweets.com/colors/orangered
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #196143 in 8 real palettes, including Console Light and Subaru's brand system, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Subaru (https://brandsweets.com/colors/brands/subaru-com), GitHub (https://brandsweets.com/colors/brands/github), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/royalblue
- **Rust** #b7410e [harmony, pool: triadic] — Rust completes a triad with #196143 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Trailhead (https://brandsweets.com/palettes/warm#trailhead), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), IHG (https://brandsweets.com/colors/brands/ihg-com). — https://brandsweets.com/colors/rust
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #196143: 5 real palettes, including Pine & Birch and Darkroom, as the supporting colour. Seen in: Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/sage-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.41:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.83:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #23865c (4.64:1); AA: background → #cccccc (4.62:1); AAA: text → #2caa76 (7.12:1); AAA: background → #fafafa (7.1:1)

## Brands using this color

- **Rolex** — primary #006039 (Δ 1.941) — https://brandsweets.com/colors/brands/rolex-com

## Curated palettes containing it

- **Pine & Birch** (forest, clean, minimal, cool) — #1f5f3f, #a3b18a, #dad7cd, #fdfcf9, #2b3a2f — One deep pine on birch-white with sage and bark greys — Scandinavian forest: mostly light, one committed green. — tool: https://brandsweets.com/palettes/new/1f5f3f-a3b18a-dad7cd-fdfcf9-2b3a2f — collection: https://brandsweets.com/palettes/forest

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/196143-a2beb6-d459c8-1f2d2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#196143" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
